Business Development Resources Appoints Jeff Cordick as New CFO to Drive Expansion

Business Development Resources (BDR), a key player in training and business coaching for the home services sector, has recently announced the appointment of Jeff Cordick as its new Chief Financial Officer (CFO). This significant move marks a pivotal step in BDR's strategy for growth and expansion in delivering exceptional services to its clientele in the skilled trades.

Jeff Cordick brings an impressive 25 years of experience in financial leadership, including expertise in developing financial strategies, executing mergers and acquisitions, and boosting operational efficiencies. His previous role as CFO at Forklift Services of America and experience with digital marketing companies complement BDR’s recent acquisition of home service marketing agency BxB Media, indicating a robust fit for the company's direction.

Bruce Wiseman, the founder and CEO of BDR, expressed optimism about Cordick's potential to guide BDR toward achieving its future objectives. "I am excited to welcome Jeff to the BDR team. His leadership will be instrumental in steering us toward enduring success while leveraging his profound knowledge of the skilled trades," stated Wiseman. This enthusiastic endorsement reflects the confidence held by the leadership team in Cordick's abilities to navigate BDR's financial landscape as they embrace ongoing evolution and change in an increasingly competitive market.

Cordick himself expressed enthusiasm about joining BDR and acknowledged the company's commitment to its employees and their significant contributions to enhancing client businesses. "I’m excited to be part of a fantastic, growing company that genuinely cares about the employees and the value they add to clients' businesses. BDR embodies these ideals, which are often spoken of but seldom truly embraced by businesses,” he remarked.

This new appointment follows the tenure of Sarwesh Kumar, who had served as BDR’s CFO for 12 years. Wiseman highlighted Kumar's invaluable contributions to BDR's growth, stating, "Sarwesh has been a crucial part of our executive team. Quite simply, we would not be where we are today without him. We are grateful for his service and pleased that he will continue to play an integral role within BDR." This acknowledgment of Kumar's impact underscores BDR’s commitment to nurturing talent within the organization, ensuring a seamless transition as they continue to build upon their success.

BDR has established itself as the preeminent provider of business training and coaching for HVAC contractors and distributors since its inception in 1998. Founded by Wiseman and Barry Burnett, BDR has empowered thousands of contractors to build sustainable businesses over the years. Its flagship Profit Coach program boasts over 600 leading contractor members, while thousands of HVAC professionals across North America engage in BDR’s training courses each year. Notably, nearly 1,000 industry professionals gather for the Profit Launch, an annual business planning workshop hosted by BDR.

In an industry where adaptability and innovative thinking are paramount, BDR's commitment to enhancing contractors' businesses positions it for continued success. With Jeff Cordick at the financial helm, BDR is set to embark on a new chapter of growth and improved service for its dedicated clientele. For more information about the resources and services BDR provides, visit www.bdrco.com.

Topics General Business)

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