Next-Gen Credit Card 'Nudge' Opens Doors to JPYC Stablecoin Payments on Avalanche Network

Nudge, Inc., headquartered in Chiyoda, Tokyo, has embarked on an innovative journey by enabling the use of JPYC stablecoins on its next-generation credit card, the 'Nudge Card'. This initiative marks a significant step in facilitating the adoption of stablecoins in Japan, especially as the stablecoin market continues to expand globally. As of now, the total issuance of stablecoins has surpassed $250 billion (approximately 42 trillion yen), with on-chain transaction volumes reportedly exceeding that of major credit card networks like Visa and Mastercard.

The Nudge Card allows for flexible repayment options through stablecoin payments, beginning with its launch. Users will be able to pay using the JPYC stablecoin, which is set to debut as the first yen-denominated stablecoin in Japan on October 27, 2025. To accommodate its users, Nudge has structured the system so that retailers won't need to sign contracts with JPYC but may require some technical knowledge for managing unhosted wallets. Additionally, large chain stores may need to upgrade their POS systems to facilitate these transactions.

In an effort to promote these stablecoin transactions, Nudge is currently running an enticing campaign called '100% Cashback for 1 in 100 Users', which rewards participants making JPYC repayments on the Avalanche network until December 10. This campaign aims to deepen customer engagement as the demand for digital currencies increases and offers participants a chance to receive a cashback equal to their repayment amount.

Details of the Stablecoin Payment System

Nudge's stablecoin payment option operates by allowing users to transfer JPYC to a specified wallet address at Nudge, ensuring quick and efficient repayments. While the user base is currently limited, pre-registration exceeded expectations during the initial sign-up period, prompting Nudge to temporarily pause new registrations as of September 22. The reopening of registrations will coincide with the inclusion of the Avalanche network as a support chain in the Nudge ecosystem, providing users with renewed opportunities to participate in the cashback campaign.

Through its partnership with Avalanche, Nudge plans to enhance user experience significantly. Future developments may include leveraging Ava Labs' SaaS-based cloud service 'AvaCloud' and the ability to create private blockchains on the Avalanche network, known as 'Subnets', further accelerating the integration of new stablecoin repayment applications.

Nudge's broader vision involves gradually expanding the number of users eligible for the stablecoin payment option and exploring the feasibility of incorporating other stablecoins and tokenized deposit solutions as they become available. The company aims to remain adaptable to user demands and continue enhancing the financial experiences available to consumers.

Understanding JPYC Stablecoin

The JPYC stablecoin, issued by JPYC Corp, is designed to maintain a 1:1 exchange rate with the Japanese yen, backed by liquid assets like deposits and government bonds. Consequently, customers can redeem this stablecoin for the equivalent amount of yen, positioning JPYC as a trustworthy means of conducting transactions on several blockchain networks, including Ethereum, Avalanche, and Polygon.

What is Avalanche?

Avalanche is a high-performance blockchain platform tailored for developers seeking scalability. Its innovative three-layer architecture and unique consensus mechanism ensure near-instant transaction confirmations. The platform serves as an open-source layer zero framework, facilitating the creation of inter-operable layer one blockchains in both public and private networks while achieving high throughput. By fostering a community of developers and validators, Avalanche offers an ideal environment for building next-generation decentralized applications (dApps).

About Nudge, Inc.

Founded on February 12, 2020, Nudge Inc. is driven by the mission to create innovative financial experiences through individual actions. Capitalizing on its cloud-native credit card service platform, Nudge operates as one of Japan's few certified comprehensive credit payment agencies. The company's ethos values remote work and the respect for individual perspectives, paving the way for innovative financial solutions.

For more detailed information on the Nudge card and its usability, visit: Nudge Official Site