Introduction
JapanTicket, a subsidiary of Japan Ticket Holdings based in Shibuya, Tokyo, has announced a new venture aimed at affluent travelers looking for high-quality experiences in Japan. Starting April 2026, the company will collaborate with Singapore Airlines’ KrisFlyer reward program and Pelago, an experience booking platform, to launch the "JapanTicket PRESTIGE" initiative. This partnership aims to provide exclusive Japan experience packages that can be booked using miles, creating a seamless process for high-net-worth individuals.
Overview of the Collaboration
Through this synergy, JapanTicket will design and manage premium travel experiences, Pelago will serve as the booking platform, and KrisFlyer will facilitate bookings using frequent flyer miles. This arrangement allows travelers to combine accommodations, dining, and cultural experiences into high-value packages that can be easily accessed by overseas affluent customers. Additionally, local Japanese businesses will gain new sales channels by connecting directly with wealthy individuals from around the globe.
Background
Interest in authentic Japanese experiences has increased among Asia's wealthy population, particularly in Singapore. According to the Japan National Tourism Organization, inbound travelers to Japan exceeded 40 million for the first time in 2025. KrisFlyer members, especially those who are elite, show a strong willingness to invest in unique experiences that transcend the ordinary. JapanTicket has previously partnered with various local entities through JapanTicket PRESTIGE to curate valuable experiential content across Japan. The new collaborative effort will now make it possible to directly deliver these experiences to one of the world's wealthiest customer bases, expanding the reach of local partners in Tokyo and Kyoto.
Roles of Involved Companies
- - JapanTicket PRESTIGE: This is JapanTicket's specialized division offering luxury experiences aimed at inbound high-net-worth individuals, collaborating with local partners to create premium packages.
- - KrisFlyer: The loyalty program of Singapore Airlines, boasting a large member base, including affluent customers who can utilize their miles for various purchases.
- - Pelago: Operated by the Singapore Airlines Group, this platform simplifies the experience booking process, allowing KrisFlyer members to reserve experiences using their miles.
Experience Packages Offered
The first round of packages is set to launch in two major areas: Tokyo and Kyoto, and comprises three unique offerings:
1.
Tokyo Experience (1 Night 2 Days): Stay at the luxury resort "Fufu Tokyo Ginza" and immerse yourself in Sumo culture with a morning training session and interaction with pro wrestlers. From 201,100 miles.
2.
Tokyo Experience (2 Nights 3 Days): Enjoy a multi-night luxurious stay at "Fufu Tokyo Ginza" with a helicopter night tour showcasing Tokyo’s stunning skyline. From 447,300 miles.
3.
Kyoto Experience (1 Night 2 Days): Experience an exclusive stay at the "Kira House Kiyomizu", featuring cultural engagements such as Geisha entertainment, complemented by personalized service. From 442,500 miles.
Package details and further information can be found here:
KrisFlyer Experiences.
Goals of the Collaboration
The primary goal of this partnership is to create an opportunity for local Japanese businesses to connect directly with wealthy customers internationally. JapanTicket Holdings is committed to supporting these businesses with technology and promoting high-value Japanese experiences globally. This initiative represents a significant step in providing exceptional offerings to wealthier travelers, all while enhancing the visibility of Japan’s rich cultural offerings.
About Singapore Airlines
Established in 1947, Singapore Airlines has grown into a worldwide airline group, recognized for its commitment to service excellence, product leadership, and network connectivity. The brand’s dedication to outstanding customer service has solidified its reputation in the aviation industry.
About KrisFlyer and Pelago
KrisFlyer, now boasting over 10 million members, allows travelers to earn and redeem miles through air travel and over 1,800 partner brands worldwide. Pelago connects travelers with curated experiences through a user-friendly platform designed to redefine travel convenience.
Conclusion
The collaboration between JapanTicket, KrisFlyer, and Pelago marks a pivotal moment in providing luxury Japanese experiences to affluent travelers from around the globe. With a focus on leveraging miles for unique cultural immersions, this initiative is set to enhance Japan's visibility on the world tourism stage.