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Shiru's Global Partner Initiative for Natural Sugar Innovations

Revolutionizing Sweeteners with AI

Shiru, a frontrunner in AI-enhanced ingredient discovery, has recently unveiled a global call for partners focused on creating a natural sugar alternative. The initiative, termed a Request for Partners (RFP), seeks to align with a beverage partner to leverage Shiru's groundbreaking ProteinDiscovery.ai platform, which has distilled an impressive 450 million natural proteins into 33 million unique candidates for varied applications, including food and beverages.

Dr. Jasmin Hume, founder and CEO of Shiru, emphasized the importance of enhancing beloved food items rather than attempting radical redefinitions. "The future of food isn't about reinventing what we eat—it's about enhancing the foods we already love," she stated. This philosophy is driven by a commitment to ingredient innovation at a molecular level, with AI powering advancements that were previously unfeasible. Shiru aims to collaborate with a respected industry leader to improve the speed and efficiency of bringing validated solutions to market.

The Growing Demand for Healthier Options

As public awareness of health and sustainability skyrockets, the need for natural sugar replacements intensifies. Governments around the world are setting stricter sugar reduction mandates, while consumers are increasingly leaning towards healthier and more sustainable beverage choices. However, the desire for drastic changes is minimal; consumers predominantly seek familiar flavors, enhanced through better natural ingredients.

Shiru’s innovative approach aligns perfectly with this demand. By identifying and refining nature-identical sweeteners, the company provides the requisite taste, functionality, and scalability essential for today’s food systems. The goal is not only to create new sweeteners but also to contribute towards a significant movement advocating for healthier and more sustainable eating habits that do not sacrifice flavor or current supply chains.

Seeking Ideal Collaborators

To maximize the potential of this initiative, Shiru is actively searching for partners who appreciate the transformative power of ingredient innovation and are committed to health-focused advancement. The criteria for potential collaborations include:

• - Global Scale Ambition: The partner must demonstrate a proven capacity to commercialize beverages on a worldwide scale.
• - Technical Expertise: They should possess solid research and development capabilities in food and beverage science and product innovation.
• - Mission Alignment: A shared vision for sustainability and an overall rethinking of food is vital.

Framework of Collaboration

Selected partners will be granted access to Shiru's proprietary technology through adaptable licensing agreements tailored to specific regions and product sectors. This collaboration is concentrated on developing sweetener molecules that are ready for market by 2026. Shiru fundamentally believes that transformative innovations occur when pioneering technology meets established industry expertise, significantly accelerating the transition towards a healthier and more sustainable food system.

Bridging the Gap between Innovation and Consumption

This initiative is part of Shiru’s overarching ambition to close the divide between innovative food technologies and everyday consumer products. By seamlessly embedding superior ingredients within the food system, Shiru empowers prominent brands to facilitate change from within, thus enhancing rather than replacing popular food choices.

Learn More About Shiru

Interested parties eager to explore the partnership opportunities can find more details at shiru.com/sweetenerrfp/.

About Shiru, Inc.

Shiru is redefining product innovation through AI-based ingredient discovery, paving the way for the next generation of natural, scalable, and high-performing ingredients. In 2024, Shiru’s ProteinDiscovery.ai platform gained considerable traction, collaborating with global leaders in food, beverage, skincare, and agriculture, significantly expediting the innovation timeline.

Having earned recognition as one of TIME’s Best Inventions in 2024, Shiru’s technology aims to enhance existing products without compromising their quality, focusing on developing natural proteins, sweeteners, bioactives, and sustainable fats. With backing from influential investors like S2G Ventures, Nourish Ventures, and CPT Capital, the company is entering a new commercial production phase for novel ingredients in 2025. Shiru is at the forefront of ingredient innovation, fostering scalable solutions that not only elevate products but also advocate for planetary protection.

For more information, be sure to visit shiru.com and ProteinDiscovery.ai.