#Japan #Tokyo #Omotesando #Nespresso #Cool Coffee

Nespresso's ‘PRESS PLAY & TASTE’ Summer Pop-Up Event

Nespresso, known for its innovative capsule coffee and home brewing solutions, invites coffee enthusiasts to experience a delightful and refreshing experience this summer at its limited-time pop-up event titled ‘NESPRESSO presents “PRESS PLAY & TASTE”’. This exciting event runs from July 17 to July 21 at ZeroBase Omotesando in Tokyo.

This immersive pop-up aims to showcase the delightful flavors and experiences centered around summer's coolest ice coffee options. For those who have been craving the perfect summer drink, Nespresso is here to elevate your warm-weather coffee experience. This event features a wide variety of ice coffee recipes, including exclusive flavors designed specifically for this pop-up.

The Cool Coffee Experience

Nespresso prides itself on delivering top-quality coffee, utilizing a straightforward brewing process. With its aluminum capsules preserving the freshness of the coffee, anyone can enjoy a blissful cup at home. For this special event, visitors will have the chance to savor a selection of ice coffee beverages, all brewed with Nespresso's unique centrifugal extraction method using its Virtuo coffee machines.

Attendees can enjoy complimentary take-out ice coffee at the first-floor counter, while the second floor features a limited supply of specially created original kakigori (shaved ice) that promises to offer a unique twist on the latest pistachio and vanilla flavor. The welcoming and stylish event setting, decorated in nostalgic 90s pastel colors like pistachio and pastel yellow, will enhance your summer vibes.

Featured Ice Coffee Flavors

Guests will be treated to six exciting ice coffee flavors, including:

• - Pistachio Vanilla Flavor Over Ice: A luxurious blend of Ethiopian and Indonesian beans with a sweet, nutty aroma, perfect for summer strolls.
• - Coconut Vanilla Flavor Over Ice: A delightful mix of creamy coffee with tropical hints of coconut and vanilla, designed to lift your summer spirits.
• - Ice Leggero: Featuring a refreshing fusion of toasted grains and fruity scents, ideal for hot days.
• - Ice Forte: Characterized by bold notes of grains, wood, and pepper, perfect for a robust summer infusion.

Creating Lasting Memories

Beyond delicious coffee, the event also offers Instagrammable moments with a retro UFO catcher photo spot where visitors can capture memories and receive a printed photo. Participants who share their “cool coffee experience” on social media will receive exclusive retro badges and stickers, while supplies last.

Nespresso is also running a campaign from July 1 to July 31, 2025, where coffee lovers can win coffee gift sets. By following Nespresso’s Instagram account and engaging with their content using specified hashtags, participants can boost their chances of winning unique prizes, including coffee makers and capsules.

Event Details

• - Dates: July 17 to July 21, 2025
• - Hours: 11:00 AM – 6:00 PM (11:00 AM – 5:00 PM on July 21)
• - Location: ZeroBase Omotesando, 3-5-22 Kita-Aoyama, Minato, Tokyo
• - Entry Fee: Free (Exclusive kakigori priced at 1,200 yen)

Come and join Nespresso in celebrating the vibrant flavors of summer coffee and experience the coolness first hand. This is a unique opportunity, so mark your calendars and get ready to indulge in a refreshing coffee experience!

For more information about Nespresso and their exciting initiatives, visit Nespresso's official website.