PIER59 Studios Revolutionizes Production with New Commerce Division
In a significant move aimed at redefining the landscape of creative production, PIER59 Studios has officially announced the launch of PIER59 Studios Commerce. This innovative division is designed to transform how studio spaces, equipment, and services are structured—catering to the needs of today’s dynamic creative economy.
This launch comes at a crucial time when the demands of production have evolved rapidly. Teams are increasingly smaller, project timelines are accelerating, and yet the expectations for quality remain unwavering. With PIER59 Studios Commerce, creatives can find a more flexible, streamlined approach to producing high-quality work without compromising on craftsmanship or quality.
Flexible and Efficient Studio Solutions
Studios 8, 9, and 10 now fall under the Commerce umbrella, providing an array of spaces that cater not only to editorial and advertising projects but also to innovative brand storytelling and emerging content formats. These studios are designed with modern workflows in mind, ensuring that they are:
- - Optimized for Efficient Turnarounds: The layouts have been configured to allow for quicker setups and wraps, minimizing downtime.
- - Equipped for Professional-Grade Productions: Access to cutting-edge infrastructure gives creators a competitive edge in delivering top-notch projects.
- - Integrating Support Services: The ability to bundle equipment and production support simplifies the booking process, allowing creative teams to focus primarily on execution rather than logistical challenges.
Each studio within the Commerce division features advanced facilities, including two expansive cycloramas in Studio 10, crucial for various production needs. This holistic package simplifies the production journey, effectively reducing friction while enhancing the focus on creative endeavors.
Business Savvy Meets Creative Excellence
Rather than scaling down, the Commerce division epitomizes a smarter approach to production—a model that respects existing financial constraints while ensuring unwavering quality. "The tools, teams, and economics have changed, but the requirement for quality, safe, and legally compliant spaces remains a constant," remarked Federico Pignatelli della Leonessa, the founder and president of PIER59 Studios.
“Commerce is our innovative response to the current realities faced by creators. By addressing logistical hurdles, we enable artists to concentrate on their craft, with everything they need available in one place.”
A Testament to 30 Years of Evolution
Celebrating 30 years of creative legacy, the launch of PIER59 Studios Commerce marks another milestone in the studio's ongoing mission to support artists and storytellers in an ever-changing environment. Studio Director David D'Amico emphasized, "Commerce is tailored to meet creators where they are today, reflecting how production has evolved into leaner processes and demanding quicker turnarounds. Studios 8, 9, and 10 are aptly designed for this future."
PIER59 Studios Commerce is now available for booking. For inquiries regarding availability, tailored service packages, or on-site tours, interested parties can reach out through their official channels.
For more information, visit
PIER59 Studios or contact them at their New York office located at Chelsea Piers, 2nd floor, New York, NY 10011.