Haru Introduces the Exclusive Silk Drape Pillow Cover
On November 4, Haru, a leading head beauty brand known for its best-selling Kurokami Scalp Shampoo, will launch the limited-edition "Silk Drape Cover". This premium pillow cover is crafted from top-ranked 6A silk, specially designed to reduce hair damage caused by friction and dryness during sleep.
Transform Your Mornings with a Simple Choice
With an average sleep time of eight hours, it’s essential to consider how much hair is subjected to friction against the pillow. This contact can lead to damaged cuticles, which may result in dryness, tangling, and loss of shine. As a result, many individuals wake up with frizz, bedhead, and less-than-perfect hair, impacting their mood for the day. Haru believes that by choosing the right pillow cover, users can turn their nightly rest into a nurturing experience for their hair, promoting beauty even in slumber.
Key Features of the Silk Drape Cover
The Benefits of Silk
Silk, being a protein itself, is remarkably smooth and offers excellent moisture retention. Known for its breathability and ability to absorb moisture, silk helps minimize hair dryness during sleep. As such, it serves to alleviate common issues such as bedhead and tangling.
Exceptional Quality
The Silk Drape Cover utilizes only the finest 6A silk, the highest quality available, which is lauded for its luxurious texture. This silk is crafted using a special “twill weave” method, akin to that of high-end scarves, that provides excellent elasticity and resists wrinkling. This technique not only enhances the soft feel against the skin but also brings a rich luster that promotes a restful sleep experience.
Product Specifications
- - Product Name: Silk Drape Cover
- - Size: 43 cm x 62 cm
- - Price: 8,200 yen (tax included)
- - Material:
- Front: 100% Silk
- Middle Layer: 65% Polyester, 35% Cotton
- Back: 100% Polyester
Sales Information and Promotions
The Silk Drape Cover will be available from November 4 to December 1, 2025, until 10:59 AM. You can purchase the pillow cover through Haru’s official online shop or Rakuten. Customers buying from Haru’s online shop will receive a complimentary original cotton pouch, perfect for storing the pillow cover or for multi-use purposes.
Exclusive Campaign
Note that specific campaign pages for the product will open sequentially starting from November 4. Access before the launch date may lead to an error page.
About Haru
The Haru brand, celebrated for its Kurokami Scalp Shampoo, has sold over 8 million units, introducing a new self-care routine focused on hair and scalp health. Haru seeks to empower individuals to embrace aging positively and to live beautifully and authentically. The brand will continue to develop diverse products and experiences that support this journey.
Haru Online Shop:
https://www.haru-shop.jp/
Haru Rakuten Shop:
https://www.rakuten.co.jp/harushop/
Haru Instagram:
https://www.instagram.com/haru_tennen100/
About Nijito
Nijito is a company dedicated to helping you stay true to yourself amidst life's changes. As a pro-aging company, it aims to foster a society where individuals can thrive in their authenticity. With the mantra "Every day is a new day," Nijito is committed to creating a positive impact on daily lives, allowing everyone to be their best selves.
Company Information
- - Company Name: Nijito Co., Ltd.
- - Head Office: 2-2-22 Shiba Koen, Minato-ku, Tokyo, 8F Shiba Koen Building
- - Fukuoka Office: 3-4-5 Tenjin, Chuo-ku, Fukuoka, 6F Pietro Building
- - Phone: 092-713-5778
- - Fax: 092-400-0848
- - Website: https://nijito.jp