#Japan #Mila-bo #digital coupons #Takasaki

Mila-bo Introduces Digital Coupon Services in Takasaki

Mila-bo, a company that develops municipal services, is excited to announce the launch of its digital coupon service, "mila-e Coupon," in Takasaki, Gunma Prefecture starting October 1, 2025. This initiative is part of the ongoing efforts to enhance postnatal care through digital means, assisting new mothers during their crucial early parenting phase.

Background of "mila-e Coupon" and "mila-e Application"

The Takasaki City, commencing from April 2023, has already embraced Mila-bo's maternal handbook app to support families with pregnant and child-rearing children. This app is officially referred to as the Takasaki Child-Rearing App. Furthermore, the online reservation service "mila-e Reservation" will be introduced in June 2024, allowing users to easily book appointments at postnatal care facilities.

The launch of the new digital coupon service comes as part of the initiative funded by the "New Local Economy and Living Environment Creation Grant," aiming to improve the quality of life for local residents.

Challenges in Postnatal Care Services

To ensure mothers can confidently raise their children, the postnatal care projects utilize three approaches: day services, home visits, and overnight care. Previously, appointments for these services could be made online, but tracking usage and verifying participation rates remained challenging for both users and city staff, hindering convenience.

Solutions Through "mila-e Coupon" and "mila-e Application"

By integrating the "mila-e Coupon" with the existing "mila-e Reservation" system, users will be able to make requests for digital coupons, book appointments at postnatal care facilities, and utilize their coupons on the appointment day—all seamlessly through their smartphones. This system allows city staff to access real-time and precise usage statistics, enhancing operational efficiency and improving community services.

Target Services and Eligibility

The digital coupon service is specifically designed for postnatal care within Takasaki City, addressing families with infants under one year old, as confirmed by their official guidelines. Eligible mothers can register for the "mila-e Application," apply for coupons, and receive immediate email notifications upon approval. The essential information regarding applicable facilities is readily accessible to users, streamlining their experience.

Participating Facilities

Takasaki's postnatal care services include various facilities offering day services, home visits, and overnight care. Among the participating facilities are:

• - Ishimoto Ladies Clinic Postnatal Care
• - Central Ladies Clinic
• - Saito Hospital (Maternity Department)
• - Tamura Obstetrics and Gynecology
• - Suzuki Midwifery Clinic
• - And many more.

Contact Information

For residents of Takasaki, inquiries regarding the postnatal care program can be directed to the Takasaki City Health Department by calling 027-381-6113.

For additional details about the postnatal care services, please refer to the Takasaki city portal.

By introducing free access to postnatal care services starting from April 2023, Takasaki aims to reduce mothers' anxieties and ensure confidence in their new roles. The implementation of digital applications and coupon systems is a reflection of the city’s commitment towards supporting families and improving their overall well-being.

Overview of the "mila-e Coupon"

The "mila-e Coupon" stands as a cutting-edge digital service that facilitates the issuance of coupons for postnatal care online, allowing users to keep track of their utilization history in real time. This eradicates the common issue of lost or forgotten coupons by enabling smartphone management, which significantly enhances user convenience and satisfaction.

With real-time reflection of usage data, municipal staff can also access this information without needing to touch base with various facilities, which streamlines processes further.

Conclusion

Mila-bo is continually seeking to enhance services through innovative solutions. The incorporation of the "mila-e" services showcases dedication to nurturing a supportive environment for mothers and infants as they embark on the parenting journey. Local governments interested in utilizing the "mila-e Coupon" services can reach out to Mila-bo for further information and presentations.