Invoca's PreSense Launches on Genesys AppFoundry for Enhanced Customer Experiences
Invoca's PreSense Now Available on Genesys AppFoundry
Invoca, a frontrunner in revenue execution platforms, has recently announced that its innovative solution, PreSense, is now integrated with the Genesys AppFoundry. This integration offers a curated selection of applications designed to enhance customer and employee interactions within the digital space.
PreSense significantly empowers Genesys users by simplifying the process of creating optimal customer experiences. When consumers engage with digital advertising campaigns across various channels such as Google, Facebook, or TikTok, PreSense ensures that those who call in are effectively routed to the appropriate agents. This is accomplished by utilizing real-time behavioral data from the callers, including their interactions with ads, website activity, and shopping cart contents. The result is a seamless communication path that not only boosts conversion rates but also amplifies revenue potential for contact centers.
Cathie Frazzini, the Vice President of Global Partnerships and Alliances at Invoca, emphasizes the critical importance of each call to a contact center, deeming it a
Topics Business Technology）
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