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commercetools Achieves Record Growth in Agentic Commerce

Boston, MA — November 11, 2025
In a major announcement today, commercetools has revealed its significant growth milestones, solidifying its stature as the go-to digital commerce platform for global enterprises. As of September 2025, companies utilizing the commercetools platform processed over $75 billion in annualized gross merchandise volume (GMV), reflecting a remarkable increase of 60% year-over-year.

This surge in performance substantiates commercetools' pivotal role in the new age of digital commerce, demonstrating its capability to handle volumes of transactions that some of the world's largest brands require. The company’s customers have also seen an average 30% boost in annual revenues, strengthening the belief that an optimized commerce solution can deliver significant business advantages.

The scale of commercetools' operations is epitomized by their processing of over 500 million orders at an annualized rate and boasting one billion customer records globally, which equates to approximately one in eight individuals having interacted with commerce facilitated by the platform.

Focus on Enterprise Solutions

At the heart of commercetools’ success is its unwavering commitment to meeting the challenges faced by enterprises engaging in high-volume commerce across varied sectors, including retail, healthcare, manufacturing, and distribution. The platform is renowned for creating customized shopping experiences, which rely on its ability to seamlessly integrate commerce across numerous customer interaction points.

"commercetools is performing exceptionally well in a market that is transforming faster than ever," stated Doug McNary, CEO of commercetools. He further adds that their drive for innovation and responsiveness to customer needs empowers their clients to harness emerging technologies, particularly AI, to accelerate growth and capitalize on new opportunities. The integrations allow businesses not just to adapt but thrive and leverage agentic commerce—where customers engage actively in their buying journeys—effectively redefining the concept of shopping.

Innovations Driving Growth

In a bid to advance its product offerings, commercetools has introduced a variety of pioneering features targeting AI-enhanced shopping experiences. By transitioning critical enterprise commerce data to AI systems, businesses can provide context-aware shopping through innovative platforms such as ChatGPT and Microsoft Copilot.

This initiative extends with the introduction of commercetools Cora, which acts as an AI shopping assistant, broadening AI functionalities and strengthening support for collaboration tools through frameworks like the Model Context Protocol (MCP) and the Agentic Commerce Protocol (ACP), developed with industry leaders OpenAI and Stripe.

Early Adoption and Ecosystem Collaborations

Several prominent brands, including Frasers Group and Liverpool, have already begun leveraging these advancements to enhance customer engagement through AI-driven solutions. The goal is not just to meet but anticipate customer needs, thus maximizing their shopping experience in real-time.

Additionally, commercetools collaborates within a broader ecosystem alongside partners such as Lovable, Stripe, and Klaviyo through initiatives like EcomHack.AI, which seeks to innovate and prototype applications that illustrate how agentic commerce can transform operational processes, personalize interactions, and drive measurable success.

Conclusion

With the e-commerce landscape continuing to evolve, commercetools remains at the forefront of the digital commerce revolution. Its composable, cloud-native solutions position enterprises to respond dynamically to market changes, enabling tailored and scalable commerce interactions. By overcoming the limitations presented by traditional systems, commercetools offers its clients the ability not only to innovate but also to create highly personalized customer journeys at scale.

For further information, you can visit commercetools website.