Demand AI Group Establishes European Headquarters in Dublin
In a significant move, Demand AI Group Inc., a prominent innovator in the field of AI-driven demand generation, has inaugurated its European headquarters in Dublin. This development marks the company's sixth global location established within just a few short months since its inception. Alongside this, John Moran has been appointed as the Managing Director for European Operations, who will lead the firm’s ambitious expansion plans across the continent.
Founded in early 2025, Demand AI Group is on a mission to revolutionize how businesses generate leads and engage their target audiences in a rapidly evolving, AI-first landscape. The company was co-founded by Mike Whife, previously the CEO of SSG, a notable B2B lead generation company that was acquired by IDG in 2022. With this foundation, Demand AI is focused on crafting innovative solutions that redefine traditional marketing approaches.
In an era where conventional models have begun to falter, Whife emphasizes that businesses must adapt to the shifting dynamics of consumer engagement. He noted, “Traditional models just don't work anymore. As AI becomes part of people's daily routines, web traffic is declining, and inbound leads are drying up. Outbound methods are becoming less effective — and that's why businesses urgently need new AI-powered strategies. Demand AI is building those solutions, fast.”
According to Whife, the company is not merely an evolution of existing frameworks; it represents a radical departure from outdated methodologies. “This isn't SSG 2.0 — this is something entirely new,” he asserted, indicating the groundbreaking approach Demand AI is taking in the market.
Moran, with over two decades of international leadership experience in demand generation and martech, brings a wealth of expertise to the role. He expressed enthusiasm about the opportunities that lay ahead: “I've never been more excited about the future of this industry. Demand AI is bringing genuine innovation to the table — not incremental change, but game-changing solutions built for today’s AI-native buyer.”
Demand AI Group is poised to not only connect with businesses across Europe but also to address the unique challenges posed by modern consumer behavior. By leveraging AI technology, the company aims to offer scalable and effective demand generation strategies that resonate with today's fast-paced markets. As it continues to grow, Demand AI is strategic about forging partnerships and tailoring its offerings to the varied needs of clients throughout Europe.
This establishment in Dublin reflects a crucial step in Demand AI's strategy to enhance its global footprint while catering to the increasingly complex demands of prospective customers. With a commitment to innovation, the firm is determined to redefine critical aspects of demand generation, helping businesses effectively transition from legacy processes to contemporary, AI-enhanced strategies.
As the company expands, those within the industry should keep a close eye on Demand AI Group. After all, in a world where the pace of change is swift and relentless, adaptability and innovation are not just beneficial; they are essential for success in the marketplace. You can find further information about their groundbreaking efforts at
Demand AI Group's website.