#USA #Washington #Big Red M #ABWA Management #American Business Women's Association

Big Red M Makes Strategic Move to Enhance ABWA

In a significant development for women in business, Big Red M has officially acquired ABWA Management, LLC, the entity responsible for managing the American Business Women's Association (ABWA). This acquisition marks a crucial step in ensuring the growth and sustainability of ABWA, which has been a guiding force for female entrepreneurs for over seven decades.

Strategic Leadership and Vision

With this acquisition, Big Red M aims to not only bolster the operational efficiency of ABWA but also to enhance the overall member experience. The newly appointed Executive Director, Elizabeth H. Johnson, CAE, brings with her two decades of expertise in association management. Her focus on membership growth and strategic development is expected to drive ABWA’s mission forward.

M. René Street, the previous Executive Director of ABWA, hailed this partnership as a pivotal moment for the Association's future.

"We were searching for a team that shared our core priorities, particularly in expanding the Association while supporting America's businesswomen. Big Red M stood out as the ideal partner to help secure our continued success and influence," stated Street.

Future Opportunities for ABWA

Johnson emphasizes the exciting prospects ahead for ABWA under Big Red M’s guidance.

"ABWA is a powerful force for women in business, and I am honored to lead this organization into its next chapter. With the backing of Big Red M, we aim to broaden our reach, improve our programs, and fortify our community, unlocking even more opportunities for our members."

This partnership comes with a commitment to develop new initiatives, improve chapter development, and extend the organization’s influence across the nation. ABWA prides itself on being a nurturing ground for women in various industries offering crucial resources like leadership training, networking, and professional growth opportunities.

A Legacy of Empowerment

For more than 75 years, ABWA has played a vital role in empowering women across sectors, providing them with the tools to thrive both professionally and personally. The move to collaborate with Big Red M is seen as a significant step towards the evolution of the organization, reinforcing its relevance and ability to serve its members effectively.

As part of ongoing activities, local ABWA chapters continue to meet regularly, creating spaces for women to connect and share experiences. The national event, the Women's National Leadership Conference, slated for November 12 – 15 in Portland, Maine, will further solidify the collective strength of women in the workforce and highlight the importance of such partnerships.

For those interested in learning more about ABWA or getting involved, additional details can be found at www.abwa.org.

About ABWA

Founded in 1949, the American Business Women's Association has dedicated itself to uniting women from diverse business backgrounds. Its mission centers around fostering professional growth, educational advancement, and recognition for women in various fields.

About Big Red M

Since its inception in 2010, Big Red M has carved a niche for itself by assisting associations in developing robust strategies for membership growth, revenue enhancement, and brand elevation through tailored consulting and publishing services. This acquisition of ABWA Management is one of several moves that position Big Red M as a leader in facilitating sustainable growth within the association space.