JAPAN AI MARKETING Gets a Revamp
Introduction to the New JAPAN AI MARKETING
JAPAN AI, headquartered in Shinjuku, Tokyo, is excited to announce the launch of a revitalized version of its marketing platform, JAPAN AI MARKETING. This new product is designed to serve as an AI agent, streamlining advertising operations and providing comprehensive marketing support.
Background of the Revamp
In recent years, digital marketing has become indispensable in Japan, accounting for nearly half of all advertising expenditures (according to Dentsu's report for 2024). Companies of all sizes are increasingly leveraging digital marketing techniques, particularly performance-oriented advertising. However, many businesses face significant challenges, particularly regarding the reporting processes after ad deployment.
Common issues reported include a lack of sufficient time for reflection due to being overwhelmed by submission and creative production tasks. Additionally, the evaluation of identical metrics often tends to be subjective and varies from individual to individual, resulting in inconsistencies in proposal suggestions.
To address these challenges, JAPAN AI harnesses its strengths, including:
- - Expertise as a leading provider of generative AI solutions for Japanese corporations
- - 15 years of experience in performance advertising within the Genie Group
- - Accumulated know-how through collaboration with multiple advertising agencies
This experience culminated in the development of the new version of JAPAN AI MARKETING, aimed at enhancing advertising effectiveness and easing operational burdens.
What is JAPAN AI MARKETING?
JAPAN AI MARKETING acts as a comprehensive AI agent supporting advertising operations. It offers an integrated solution that automates processes from data acquisition through BigQuery to analysis and reporting. With continuous use, the platform accumulates organizational knowledge, which enriches the quality of suggestions provided. The new dashboard user interface promotes intuitive operations and clear visual representation of results.
As a result, the tool significantly boosts the operational efficiency of advertising agencies and marketers, allowing them to focus more on strategic decision-making as their workflows become more streamlined.
Expected Benefits of Implementation
- - Significant Reduction in Report Preparation Time
- - Improved Workflow Efficiency through Automated Data Analysis
- - Legacy Time for Strategic Decision Making
- - Streamlined Knowledge Accumulation and Utilization
- - Enhanced Quality of Client Interactions
- - Reduced Workload for Operational Staff
Key Features of JAPAN AI MARKETING
Feature 1: Natural Language Processing for Easy Data Extraction
Using JAPAN AI's BigQuery integration tools, users can effortlessly pull data from within BigQuery at any time, thanks to AI-powered capabilities.
Feature 2: Client-Specific Reporting Drafts within Just 3 Minutes
Time-intensive reporting for each client can now be accomplished quickly with simple natural language instructions, vastly reducing manual effort.
Feature 3: Daily Automated Analysis with Internal Sharing
By integrating with chat tools, users can configure periodic executions to receive analysis and recommendations from the AI agent at scheduled intervals.
Feature 4: Actionable Next Steps Post-Analysis
In addition to numerical data, the AI can retrieve information regarding the content being delivered, enabling it to propose improvements for keywords, banners, and landing pages.
Future Outlook
This upgraded product aims at addressing the challenges faced during the “analysis” and “improvement” phases of performance-oriented advertising campaigns. Continuous enhancement of functionalities will include the integration of image-generating AI agents and article landing page (LP) creation AI agents, expanding support across various phases of marketing initiatives. The goal is to build an agent capable of providing analytical and improvement suggestions based on unique organizational insights by accumulating and applying tailored knowledge.
Additionally, there are plans to implement functionalities for automatically gathering and analyzing competing company creatives, thereby allowing for a better understanding of industry trends. Through these enhancements, JAPAN AI intends to elevate the quality of decision-making in advertising operations and provide stronger support for more strategic marketing activities.
Note: Existing customers using the former JAPAN AI MARKETING will continue to enjoy the current features without interruption.
Overview of JAPAN AI Services
JAPAN AI AGENT
An AI system that executes specific tasks autonomously while aligning with set objectives and goals, automating a variety of daily tasks.
Service Site
JAPAN AI MARKETING
An AI agent that provides all-encompassing support for advertising operations, performing integrated data acquisition, analysis, and reporting seamlessly.
Service Site
JAPAN AI SALES
An AI agent that automatically records daily activities into the customer management system, analyzing communications such as meetings and emails for efficient data reflection.
Service Site
JAPAN AI CHAT
A corporate generative AI platform utilizing the latest language model for versatile applications, including internal data searches and response generation.
Service Site
JAPAN AI SPEECH
An AI service designed for automated minutes generation, tasked with handling industry-specific terminology and speaker separation.
Service Site
Contact Information for Product Inquiries
JAPAN AI, Inc.
Contact: Hanada
Phone: 03-4500-8848
Email:
[email protected]
Contact Information for Media Inquiries
JAPAN AI, Inc.
Public Relations Contact: Sato
Email:
[email protected]