Segway Powersports Launches New Off-road Innovations at EICMA 2025
On October 29, 2025, Segway, a recognized leader in micro-mobility and powersports, announced its participation at the upcoming EICMA 2025, scheduled from November 4 to 9 at Fiera Milano. The company will showcase its latest off-road innovations, promising a thrilling blend of advanced performance and smart technology under the theme "SHOCKWAVE INCOMING."
A New Era of Off-road Experiences
Segway's presentation at the event aims to reaffirm its position at the forefront of the off-road riding experience by introducing a new range of vehicles designed for adventure. The highlight will be the latest addition to Segway's flagship lineup, crafted to enhance the excitement of off-road journeys while allowing users to share these experiences with friends and family.
Designed for versatility, Segway's new models are built to tackle various terrains, including mud, sand, and dense forests. Each vehicle features rugged engineering combined with cutting-edge off-road innovations. One standout feature is Segway's Smart Command System, accompanied by a 12.8-inch Infotainment Touchscreen that transforms every ride into an interactive experience.
Off-road Intelligence Redefined
The innovation doesn't stop at physical performance; these vehicles are equipped to enhance the overall adventure through intelligent technology. Riders will have the ability to:
- - Capture their experiences,
- - Navigate complex trails,
- - Communicate with other riders, and
- - Share moments seamlessly.
This reflects a unified digital ecosystem that caters to the modern adventurer, making the vehicle more than just a mode of transportation – it becomes a companion on the journey.
The approach is focused on four key elements: capture, navigate, communicate, and share. This makes every ride a multimedia experience, wherein the vehicle serves not only as transportation but also as a smart assistant and content creator.
Commitment to Adventure and Safety
Founded in 1999, Segway has consistently pushed the envelope of mobility by integrating technology with performance. Their focus on the off-road adventure segment has spurred developments in high-performance ATVs (All-Terrain Vehicles), UTVs (Utility Task Vehicles), and SSVs (Side-by-Side Vehicles). Segway embodies its brand spirit, "Fear No Place," and is dedicated to fostering a global intelligent off-road culture with products engineered for rigorous exploration.
With an unwavering emphasis on innovative technology and safety standards, Segway is setting milestones in the realm of intelligent off-road vehicle manufacturing across multiple regions, including North America, Europe, and Asia.
Join Us for the Global Unveiling
The press conference on November 5 at 2:00 PM (Hall 18, Booth A74) is the unofficial kick-off for the new era of intelligent off-roading. Excitement is building as anticipation for Segway's reveal peaks. The wake of innovation is undeniable, and the adventure is just beginning.
To explore more about Segway's new offerings and its commitment to redefining mobility, visit
Segway Powersports.
Segway, known for revolutionizing micro-mobility with the Personal Transporter in 1999, continues to expand its offerings beyond e-scooters and GoKarts to encompass e-bikes, powersports vehicles, and even personal robots. It's clear that they are dedicated to pioneering the future of mobility through innovative technology.