NYX Professional Makeup Collaborates with Megan Thee Stallion for New Body Oil Campaign Launch

NYX Professional Makeup Unveils Caramelt Mami Body Oil

In an exciting collaboration that merges beauty with artistry, NYX Professional Makeup, a renowned leader in the cosmetics industry, has officially launched the Caramelt Mami Body Oil campaign featuring the three-time GRAMMY Award-winning artist, Megan Thee Stallion. This innovative campaign marks a significant expansion for the brand, introducing the Fat Oil Body Collection aimed at infusing skincare benefits into body artistry.

The Caramelt Mami Body Oil stands out as the flagship product in this new collection, which includes a range of lotions, oils, butters, and mists, all formulated to enhance the body while ensuring a nourished skin experience. The campaign's vibrant spirit is captured perfectly through Megan's infectious energy, aligning with NYX's vision of celebrating individuality and boldness.

To honor the launch, NYX has crafted a unique “dripping in oil” campaign, synchronizing it with Megan’s hit track, "Body." This creative direction promises to resonate deeply with audiences, as it will be prominently showcased across various social media platforms, digital spaces, and retail environments. Details about an ambitious global event linked to the campaign are set to spill over soon, creating anticipation among the fans and the beauty community alike.

Megan Thee Stallion expressed her enthusiasm about the collaboration, highlighting how NYX continually challenges norms within the beauty industry. “This partnership is perfect for me, as it combines beauty with empowerment,” she shared. “I can't wait for my fans, the Hotties, to experience this launch.”

The Caramelt Mami Body Oil is designed to offer an indulgent experience while delivering high-performance results. With a beautiful blend of caramel and pistachio scents, it not only enhances the skin’s appearance but also delivers essential hydration for up to 24 hours. Enriched with avocado oil and vitamin E, this body oil creates a radiant sheen, uplifting the skin’s natural glow.

Denee Pearson, the Global Brand President, expressed her thoughts on this dynamic partnership: “Megan Thee Stallion perfectly embodies the essence of NYX with her bold, unstoppable spirit. We are elated to have her as the face of our Caramelt Mami launch. Together, we're ready to shine a light on self-expression around the globe.”

The entire Fat Oil Body Collection, including the Caramelt Mami Body Oil, is now available for purchase at nyxcosmetics.com, the NYX TikTok Shop, and various retailers worldwide, with the full collection set to officially launch on May 1, 2026.

About NYX Professional Makeup
NYX Professional Makeup stands at the forefront of modern beauty, offering a diverse range of affordable, professional-grade products known for their vibrant colors and bold artistry. The brand prides itself on nurturing creativity among its users, empowering individuals to explore their personal style through makeup. With a robust presence in over 50 countries, NYX continues to innovate in both online and retail landscapes, making beauty accessible and inclusive.

About Megan Thee Stallion
Megan Thee Stallion, hailing from Houston, has become an influential figure in the music industry. Celebrated for her talent and advocacy, she has garnered numerous accolades, including three GRAMMY awards, establishing herself as a pioneer for women in music and a champion for social causes. Beyond her musical achievements, Megan actively engages in philanthropic efforts aimed at uplifting marginalized communities.

For further updates on the Caramelt Mami Body Oil, follow @nyxcosmetics on Instagram and TikTok, or visit their official website at nyxcosmetics.com.