#Japan #Tokyo #Seven-Eleven #Sushi #Onigiri

Seven-Eleven's Onigiri and Sushi Super Sale: A Delicious Success

From June 11 to June 14, 2025, Seven-Eleven Japan is hosting an exciting promotion dubbed the "Onigiri and Sushi Super Sale". This special event features a range of popular items, including their flagship rice balls (onigiri) and sushi, all available at remarkably discounted prices across their 21,740 stores nationwide. On the very first day of the sale, sales figures demonstrated the event's massive popularity; hand-rolled onigiri featuring tuna mayonnaise saw sales soar by approximately 2.6 times, while salmon-flavored onigiri sales jumped by around 3.3 times compared to the previous day.

This promotion has not only attracted loyal customers but also caught the attention of sushi and onigiri enthusiasts across the country. Within the first day, a customer survey conducted at various stores revealed that 24% of respondents specifically visited to take advantage of the sale, and a notable 80.1% purchased items priced at 100 yen (excluding tax). This spike in interest reflects how current rice prices and the overall increase in living costs are influencing customer behavior.

Sales Highlights

On the initial day of sales, the popularity ranking featured attractive offers:

1. Tuna Mayonnaise Hand-Rolled Onigiri
- Regular Price: 155 yen (tax included: 167.40 yen)
- Sale Price: 100 yen (tax included: 108 yen)

2. Salmon Hand-Rolled Onigiri
- Regular Price: 155 yen (tax included: 167.40 yen)
- Sale Price: 100 yen (tax included: 108 yen)

3. Hokkaido Konbu Hand-Rolled Onigiri
- Regular Price: 165 yen (tax included: 178.20 yen)
- Sale Price: 100 yen (tax included: 108 yen)

4. Kishu Nanko Plum Hand-Rolled Onigiri
- Regular Price: 165 yen (tax included: 178.20 yen)
- Sale Price: 100 yen (tax included: 108 yen)

5. Steamed Red Rice Onigiri
- Regular Price: 158 yen (tax included: 170.64 yen)
- Sale Price: 100 yen (tax included: 108 yen)

During these four days, customers can bask in the delightful experience of enjoying delicious onigiri and sushi at significantly reduced prices, with many options available in the 100 yen, 150 yen, and 200 yen ranges, depending on the item.

The Pursuit of Quality

The rice used for Seven-Eleven's onigiri is cultivated with care, ensuring quality from planting to harvesting. Through all phases, including storage, milling, and cooking, Seven-Eleven continually seeks to enhance the flavors of their rice. This sale serves not just as a means to attract customers but also as an opportunity to share the deliciousness of rice in our daily lives. Seven-Eleven remains committed to developing products that meet the evolving tastes and preferences of its customers.

Conclusion

As the Onigiri and Sushi Super Sale continues through June 14, 2025, customers are encouraged to explore the delectable offerings at their local Seven-Eleven. Whether you are a long-time fan or someone looking to try sushi and onigiri for the first time, this event is a perfect opportunity to enjoy high-quality food at an unbeatable price. Stay tuned for more delicious updates from Seven-Eleven, as they strive to enhance daily meals with convenience and flavor.