#Japan #Tokyo #Gamification #Sega XD #Gamification Award

Gamification Award 2026 Now Accepting Applications

The application process for the Gamification Award 2026 has officially begun, starting on June 1, 2026. Organized by Sega XD, a company based in Shinjuku, Tokyo, this award aims to honor remarkable projects that use gamification to engage users in positive and creative ways.

This year marks the second annual Gamification Award, with the added Gameful Action Award created to recognize initiatives that tackle everyday challenges through gamification. The best submissions from the last year included the Best Solution Award, Future Award, and Challenge Award.

In an exciting development, the award has introduced a new open-call system for entries alongside previously announced projects, allowing a broader range of companies and organizations to showcase their work.

What is Gamification?

Gamification involves integrating game mechanics into non-game contexts to boost user motivation and influence behavior. This innovative approach has been utilized across various sectors, making everyday tasks more engaging and enjoyable.

Categories of the Gamification Award 2026

This year's award features four categories:
1. Best Solution Award: For solutions that are widely accepted by society and demonstrate high effectiveness.
2. Future Award: Recognizing initiatives that expand the potential of gamification and lead next-generation standards.
3. Challenge Award: For innovative approaches that break from conventional frameworks.
4. Gameful Action Award (NEW): Highlighting projects that address relatable challenges through game-like strategies.

Each submission will undergo a comprehensive evaluation by a panel of judges to determine the most outstanding examples of gamification practices. The evaluation will consider many aspects of the initiatives, such as their creativity, effectiveness, and overall impact.

How to Participate

• - Application Period: June 1, 2026 – August 10, 2026. An extension until August 17 is available for those who pre-register by July 30.
• - Eligibility: Initiatives that incorporate gamification and have been actively implemented by companies and organizations as of 2026.
• - Submission Requirements: Projects should include mechanisms that make participation compelling, whether they are a product, service, or internal initiative.

To submit an entry, complete the form found on the official award site: Gamification Award 2026 Entry Form.

Announcement of Winners

Winners will be notified around mid-September 2026, with the award ceremony set to take place during the Gamification Conference QUEST 2026 in winter 2026. This conference will be a major event for sharing the latest insights in gamification and recognizing award recipients.

Conference Details

The Gamification Conference QUEST 2026 will build on the success of last year’s event, with a focus on leveraging game elements in solving societal challenges. Participants will explore case studies from diverse fields, fostering an environment where “doing” becomes more exciting than “being told to do.”

To learn more about the conference and the award, visit the dedicated websites:

• - Gamification Award 2026
• - Gamification Conference QUEST

About Sega XD

Sega XD specializes in utilizing gamification to solve business and societal problems. Committed to developing solutions that captivate and engage users, the company applies advanced technologies, including AR and VR, in conjunction with its gamification expertise. By focusing on improving experiences and promoting meaningful interactions, Sega XD aims to positively impact a wide range of industries.

For more information, visit the Sega XD website: Sega XD.