Jeff Wright Appointed as New VP of Insurance Product at Simply Business

Simply Business Announces Leadership Change

Simply Business has made a significant leadership move by appointing Jeff Wright as Vice President and Head of Insurance Product. The company, recognized as a leading digital marketplace for small business insurance, aims to enhance its mission of simplifying insurance processes for small business owners across the United States.

Driving Innovation in Insurance

In his new role, Wright will spearhead the insurance product function within Simply Business, directing efforts to bridge the gap in coverage that many small businesses face. This strategic appointment highlights Simply Business's unwavering commitment to innovation and improving customer experience in the insurance domain. Samantha Roady, the U.S. CEO of Simply Business, emphasized the importance of Wright's wealth of experience and his digital-first approach to product development. Roady mentioned, "Hiring a seasoned insurance professional like Jeff underscores Simply Business's continued commitment to product innovation and creating a superior customer experience."

Wright's background includes over 20 years of experience in leveraging technology to create effective insurance solutions. His career has seen him in product leadership roles at prestigious organizations such as Liberty Mutual, Plymouth Rock Assurance, and Lemonade. Here, he focused on enhancing customer experiences, ensuring that products are not only user-friendly but also tailored to meet diverse customer needs.

Emphasizing Customer-Centric Insurance Solutions

In his vision for Simply Business, Wright expressed his eagerness to leverage technology and innovation to create impactful customer experiences. He remarked, "Earlier in my career I launched my own business, so I know firsthand how hard small business owners work to build their dreams, and they deserve insurance that's easy to understand, simple to buy, and tailored to their unique needs."

Wright’s appointment comes at a crucial time for Simply Business as they seek to solidify their presence in the U.S. market, having launched operations in 2017 after establishing their roots in the UK back in 2005. His leadership will not only shape product strategy but also enhance collaboration across various teams, including engineering and digital product functions.

Building a Robust Insurance Marketplace

Under Wright's guidance, the Insurance Product Development and Management teams will be focused on expanding and improving the company’s insurance marketplace. This involves ensuring that small business owners have access to reliable coverage options that meet their evolving needs swiftly and confidently. Simply Business has already made headway in transforming the insurance experience for small businesses, and Wright's leadership is expected to further that mission.

Simply Business offers a plethora of insurance solutions, including general liability, professional liability, business owner's policies, workers' compensation, and cyber insurance, among others.

As an insurtech pioneer, Simply Business prides itself on its ability to support the insurance needs of small businesses nationwide, helping them navigate coverage options with transparency and affording significant value. With over one million active customers, Simply Business is committed to continuously enhancing the service they provide.

In conclusion, Jeff Wright's new role as VP of Insurance Product at Simply Business not only reflects the company’s dedication to innovation but also signals a strong future for small businesses looking for comprehensive insurance solutions. Wright's insights, combined with a passion for supporting small businesses, will be a catalyst for further advancements in the industry, promoting an easier, smarter approach to insurance.

About Simply Business

Founded in the UK in 2005 and bringing its services to the U.S. in 2017, Simply Business is committed to making small business insurance both simple and accessible. With a robust digital platform, they allow business owners to find matching insurance from top carriers, ensuring they can protect their enterprises effectively while reaping the benefits of an innovative online marketplace.