#Japan #Tokyo #retail #FamilyMart #Festivities

Introduction to FamilyMart FEST.2025

FamilyMart, known for its innovative approaches, is set to host an exciting event called FamilyMart FEST.2025. Scheduled from November 28 to December 4, 2025, this festival promises visitors unique experiences that transform the traditional convenience store visit into an immersive retail entertainment journey.

Eight Fun Ways to Experience FamilyMart

This year, the festival introduces 'Eight Ways to Play,' showcasing how FamilyMart transcends its traditional role. Here’s a glimpse into these engaging activities:

1. Entertainment Gourmet: Dive into a world of culinary delights from your favorite games and anime. Exclusive food collaborations will be on display, giving attendees a chance to taste what they have loved in various entertainment forms.

2. Seasonal Events at FamilyMart: Experience the beauty of Japan’s four seasons through themed displays. The event highlights seasonal campaigns for Christmas and New Year, ensuring that visitors feel the festive spirit.

3. Shopping Attractions: FamilyMart is revolutionizing shopping by making it playful. Engage in crane games that allow you to win exclusive merchandise, including the FamilyMart character Famippe. VIP experiences include choosing products with the help of avatar store staff and sneak peeks into exciting VTuber collaborations.

4. Treasure Hunt Online: Ever wanted to explore online products in real life? This event will feature a special area where attendees can experience luxury items, seasonal fruits, and limited-edition collectibles from FamilyMart Online.

5. Pilgrimage to Sacred Locations: Discover beautifully wrapped stores that celebrate local themes like anime, sports teams, and idols. A giant floor map will let visitors simulate their own pilgrimage to these sacred spots.

6. Boost Your Fandom with Famimart Printing: Engage in crafting merchandise to support your favorite characters through an enhanced template printing service, with exclusive content available only at the festival.

7. Deals & Fun: Experience the thrill of grabbing too-good-to-be-true coupons from a massive smartphone game. Discover entertainment content featured on FamilyMart Vision across over 10,000 stores nationwide.

8. Sustainable Fun: A giant version of the beloved ‘teary-eyed seal’ symbolizing food waste reduction will be displayed, alongside facts and quizzes about FamilyMart’s sustainability initiatives and its contributions, rewarding participants with prizes.

Registration for the Event

As of today, November 28, 2025, registration for attendees is open! To participate in this two-day extravaganza, visitors need to apply via the Famipay app.

Application Method: Register through the Famipay app by accessing the provided URL. Please note that new users must register for Famipay membership first.
Registration Period: November 28, 2025, 10:00 AM to December 4, 2025, 11:59 PM.

Event Dates: Public days are December 19 and 20, 2025.
Announcement of Selected Attendees: Results will be emailed to participants by December 12, 2025.

Event Overview

Organizer: FamilyMart Co., Ltd.
Name: FamilyMart FEST.2025
Event Dates: Media Day on December 17, 2025, followed by Public Days on December 19-20, 2025.
Venue: Media Department Tokyo, Shibuya, Tokyo
Featured Content: Visitors will explore the 'Eight Ways to Play' along with initiatives and services FamilyMart is developing, including some hands-on experiences.
Official Website: FamilyMart FEST.2025

Conclusion

FamilyMart FEST.2025 is not just an event; it’s a celebration of innovation and community, inspiring everyone to have fun while shopping. Join FamilyMart in its endeavor to bring joy and excitement through unique retail experiences that fuse daily life with entertainment.