AI Agents Power Struggle
2025-12-19 03:49:18

The Power Struggle of In-Car AI Agents: Insights from Nagoya University Seminar

Emergence of In-Car AI Agents: A Seminar Overview



On February 6, 2026, a seminar titled "The Power Struggle of In-Car AI Agents" will take place, featuring esteemed Professor Tsugio Nobe from the Nagoya University Future Society Creation Organization. This event will delve into the transforming landscape of automotive technology, specifically examining the burgeoning rivalry among tech giants such as Apple and Google in the realm of AI-driven in-car systems.

Seminar Details


The seminar is scheduled to run from 4 PM to 6 PM at the SSK Seminar Room, located in Tokyo's Minato Ward. Participants can also join via a live webinar on Zoom, and the session will be available for on-demand viewing for two weeks following its conclusion.

Key Topics of Discussion


Participants can anticipate an in-depth look at several critical themes:

1. Disruptions Caused by SDV, Semiconductors, and Generative AI


The discussion will explore how electric vehicles (EVs), zone-based software-defined vehicles (SDVs), and the exponential advancement of semiconductors contribute to a significant transformation in automotive computing. As generative AI evolves from large language models (LLMs) to visual language models (VLMs) and further to visual-language-action models (VLAs), the implications for automotive manufacturers will be profound.

2. The Essence of In-Car AI Agents and Their Evolution to Front-End Roles


A segment will highlight the emerging role of edge AI in in-car computing, transforming perceptual and judgment duties in driving assistance and autonomous vehicles through real-time AI integration, ultimately enhancing vehicle control and safety.

3. The Reconfiguration of Apple and Google in the Automotive Sector


The expansion of Grok as an in-car front-end and its strengthened integration with Apple CarPlay, along with the deepening amalgamation of Gemini with Android Auto and Android Automotive, will be scrutinized. The seminar will also address the potential threats posed to Japanese OEMs and the urgent need for a digital infrastructure overhaul.

4. Strategic Needs for Japanese Manufacturers


The final themes will encompass necessary actions for the Japanese automotive industry, focusing on the refresh of zonal electronic/electrical systems, the implementation of AI agents, and the strategic positioning of cloud integration and data utilization.

5. Q&A Session and Networking Opportunity


The seminar will conclude with a Q&A segment, providing attendees the opportunity to exchange ideas and business cards, fostering valuable connections.

Conclusion


The SSK seminar series has a long-standing reputation for bringing high-level information on business strategy, technology, and marketing to attendees. As they continue to adapt to the increasingly complex business environment, these seminars play a crucial role in shaping future opportunities for professionals in the automotive space and beyond. For more information or to register, interested parties can visit the SSK official website.

Professor Tsugio Nobe's insights are anticipated to provide a clearer understanding of how the integration of AI into vehicles will shape the future of mobility, making this seminar a significant event on the automotive calendar.


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Topics Consumer Products & Retail)

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