Identiv Transitions to INVE Technologies After Successful IoT Asset Sale

Identiv, Inc., a well-known name in the IoT industry, recently announced a significant transformation. The company has successfully concluded a sale of its IoT assets to Trackonomy Systems, Inc., a leader in the physical AI space, and has rebranded itself as INVE Technologies, Inc. This strategic decision not only represents a change in name but also a complete pivot in focus towards building a business rooted in physical AI solutions.

A Bold Move in the IoT Sector

On September 15, 2026, Identiv disclosed that the agreement with Trackonomy involved the sale of its legacy IoT brand and all associated business assets. This major transaction allows INVE Technologies to refocus and innovate within the rapidly evolving field of artificial intelligence and software as a service (SaaS) solutions. The company will continue to trade on the Nasdaq under the ticker symbol "INVE," ensuring a smooth transition for investors.

The strategic pivot is intended to leverage Trackonomy's advanced physical AI platform. With the completion of this deal, INVE Technologies received $50 million in preferred equity from Trackonomy, paving the way for future collaboration and growth through potential partnerships and acquisitions.

Leadership Changes and Future Directions

In conjunction with these changes, INVE Technologies has made executive leadership adjustments. James Greenwell has been appointed as the Interim CEO, effective September 21, 2026. Bringing over three decades of experience in leading transformations and commercializing software solutions, Mr. Greenwell is expected to guide the company through this new and exciting phase of its development.

The outgoing CEO, Kirsten Newquist, played a pivotal role in leading Identiv to this transformation and will continue with the company until the end of September 2026 before stepping down from the board. Acknowledging her contributions, Chairman James Ousley expressed gratitude for her leadership during this transition.

The Future of INVE Technologies

As INVE Technologies moves forward, its primary goal will be to create a leading business in the realm of physical AI solutions. This will involve targeted acquisitions of compliance-focused SaaS companies, enhancing the overall product offering and market presence. The anticipated strategic partnership with Trackonomy aims to capitalize on its expertise in physical AI, potentially revolutionizing the way customers interact with technology.

Highlighting the importance of this transaction, Chairman Ousley mentioned, "This marks an important strategic milestone for our company. By transitioning to INVE Technologies and securing Trackonomy preferred equity, we are framing a scalable growth path for our future. We remain committed to our capital allocation strategy, focusing on long-term stockholder value."

Conclusion

The evolution of Identiv into INVE Technologies signifies a transformative chapter in the company's journey. The focus on physical AI not only opens up new revenue streams but also positions the company at the forefront of technological innovation. As INVE Technologies embarks on this new mission, the industry will be watching closely to see how this bold strategy unfolds.