Introducing Meiji's Unique Spicy Camembert Cheese with Mentaiko Flavor

Meiji's New Taste Experience: Spicy Camembert Cheese

On June 1, 2026, Meiji Co., led by President Bunjiro Yao, will launch a limited edition product: the "Meiji Hokkaido Tokachi Camembert Cheese with Mentaiko Flavoring Spice." This innovative cheese promises to enhance the rich flavors of Camembert while contributing to the consumption of Hokkaido's fresh milk.

The product, priced at 594 yen (including tax) for a 90g pack, includes a special spice developed in collaboration with Kanekasan Spice Co. The spice adds a robust kick from roasted chili pepper and umami from garlic, beautifully complementing the creamy, mellow taste of Camembert cheese. Designed to attract those who have never tried Camembert, the mentaiko-flavored spice aims to broaden the enjoyment of this delicious cheese.

During the selection process for the spice flavor, a survey conducted via the official Meiji Hokkaido Tokachi Cheese social media channels in September 2024 revealed a high demand for spicy flavors that complement Camembert. To fulfill this need, several spicy flavors were tested, leading to the decision to use the familiar mentaiko flavor for this product.

By introducing this product, Meiji aims to not only offer a new way to enjoy Hokkaido Tokachi Camembert but also to stimulate demand for cheese and help increase consumption of dairy products made from Hokkaido's fresh milk. This initiative supports sustainable dairy farming practices, making a positive contribution to the local economy.

The introduction of the Meiji Hokkaido Tokachi Camembert Cheese with Mentaiko Flavoring is set to excite cheese enthusiasts and curious food lovers alike. Don't miss this limited edition offering that promises to add a new dimension to your culinary repertoire.

In summary, the Meiji Hokkaido Tokachi Camembert Cheese with Mentaiko Flavoring Spice not only enhances the flavor of Camembert but also supports local dairy producers by promoting the usage of Hokkaido's abundant fresh milk. Be sure to grab this unique limited edition when it hits the shelves this June!