#Japan #Tokyo #Strong Heart #Strong Bar #Ultra Marathon

Strong Heart Company Supports Athletes at Upcoming Ultra Marathons

The Strong Heart Company, headquartered in Minato, Tokyo, represented by CEO Kazuya Suzuki, is thrilled to announce its sponsorship of four upcoming ultra marathons and trail running events taking place across Japan from October to November. This initiative is part of their commitment to support athletes, as they will be providing approximately 3,500 of their athlete-focused protein bars, known as Strong Bars, to participants and award winners who are set to demonstrate incredible endurance and athletic spirit.

Sponsored Events Overview

Here are the details of the four key events that Strong Heart will be sponsoring:

1. Trenick World in Ogose and Tokigawa (50km & 30km)
- Date: Sunday, October 5
- Location: Ogose and Tokigawa, Saitama Prefecture
- Features: A challenging trail run featuring a cumulative elevation gain of approximately 2,500 meters.
- Event URL: Trainic World

2. North Ontake Marathon 2025 (111km & 42.195km)
- Date: Sunday, October 12
- Location: Kosaka Town, Gero City, Gifu Prefecture
- Features: An ultra marathon with a hefty cumulative elevation gain of about 2,900 meters.
- Event URL: North Ontake

3. 31st Shimanto River Ultra Marathon (100km & 60km)
- Date: Sunday, October 19
- Location: Shimanto City, Kochi Prefecture
- Features: A large-scale ultra marathon with approximately 2,100 participants expected.
- Event URL: Shimanto Ultra

4. Trenick World in Sotochichibu (50km & 45km)
- Date: Sunday, November 30
- Location: Yorii Town, Osato District, Saitama Prefecture
- Features: A trail run presenting a cumulative elevation gain of around 2,900 meters.
- Event URL: Trainic World

Background on Support Initiatives

Motivated by the desire to support those who strive for greatness, Strong Heart has been actively engaging in various sports by providing support including the Strong Bar to athletes. Earlier this year, they successfully distributed Strong Bars to about 10,000 participants during the 16th Shonan Fujisawa City Marathon as their initial entry into the marathon sponsorship scene. They have since backed four ultra marathons and similar events. Moreover, in September, they became a sponsor for the 101st Japan Intercollegiate Swimming Championships, contributing to the success of Meiji University's swimming team, which secured their third consecutive win. Additionally, their sponsorship extends to major life-saving competitions such as the 7th All Japan Masters Life-Saving Championships and the 22nd All Japan Junior Life Saving Championships, showcasing their commitment to sports across water and land activities. Moving forward, Strong Heart plans to expand their support across various marathons and sporting events throughout Japan.

About Strong Bar

Strong Bar contains over 21 grams of hydrolyzed milk protein (per 64-gram bar), making it an ideal nutritional supplement for athletes engaged in intense physical activity. Crafted with only eight simple ingredients, it avoids sugars and additives while providing a deliciously moist taste. Strong Bar is not limited to elite athletes aiming for competition; it's also suited for busy professionals seeking a nutritious power lunch or individuals looking for meal replacements while pursuing a sleek and healthy body. Its versatility has gained substantial popularity, achieving cumulative sales of around 2.75 million bars in just five years since its launch.

Sales data as of July 2025

Purchase Locations

You can purchase Strong Bar from the official online store, Strong Heart Shop (Strong Heart Shop) as well as various e-commerce websites, select convenience stores, and their directly operated store in Chigasaki, Strong House (Strong House on Instagram).

About Strong Heart Company

• - Company Name: Strong Heart Company (Company Overview)
• - Established: April 18, 2013
• - CEO: Kazuya Suzuki
• - Business Scope: Wholesale of food ingredients, sales, planning, development, and import/export of food and beverages.
• - Headquarters: 3-16-13 Roppongi, Minato, Tokyo
• - Shonan Sales Office: 1-2-4 Higashikaigan Kita, Chigasaki, Kanagawa Prefecture

Through this sponsorship and their commitment to promoting health and endurance, Strong Heart Company continues to play an integral role in the running community and sports landscape in Japan.