Virtual Market 2026: Revolutionizing Disaster Preparedness Through Immersive Experiences
In this digital era, the importance of disaster preparedness cannot be understated, yet it often falls to the wayside in our busy lives. To bridge this gap, Nomi Disaster Prevention Corporation, a pioneer in disaster management solutions, is seizing the opportunity to exhibit at the upcoming Virtual Market 2026 Summer, organized by HIKKY from July 11 to July 26, 2026. This mega event, recognized multiple times by Guinness World Records, aims to harness the power of virtual experiences to instill a sense of urgency and practicality around disaster readiness.
As Japan faces numerous natural disasters, it’s essential to promote the need for preparedness among younger generations. Alarmingly, recent studies indicate that over 52% of individuals in their twenties have yet to implement any disaster preparedness measures. The disconnect between awareness and action highlights a critical challenge that Nomi Disaster Prevention seeks to address through immersive virtual engagement.
By participating in the Virtual Market 2026, Nomi Disaster Prevention aims to connect with the 20s to 30s demographic who frequent such metaverse platforms. The company intends to provide an engaging and positive environment to learn about disaster preparedness via a virtual lens, thereby expanding the brand's recognition as a leader in safety.
3D Disaster Action Game: Climb! Fire Building
At the exhibition's booth located in the exciting VR venue “Pararial Akihabara,” visitors will have the opportunity to participate in the thrilling 3D action game, “Climb! Fire Building.” Set against the backdrop of a fire-engulfed office building, players will navigate their way through obstacles like burning desks and blazing flames to reach a giant transmitter on the top floor, activating a sprinkler system in a race against time.
The immersive gameplay allows participants to physically minimize their avatars within the building, creating a compelling sense of urgency. Not only will players compete to succeed, but their peers can also observe the action from outside the building, fostering an interactive and communal experience.
Note: The game is designed to raise awareness about fire safety and disaster preparedness. In real-life fire situations, prioritize evacuation and personal safety.
Educational Exhibits and Demonstrations
Alongside the game, the booth will showcase various educational materials including life-sized 3D models of practical disaster kits, such as "Shinogeer II," which contains vital supplies for emergency situations. Visitors can explore the contents of these kits and learn about their importance in early disaster response scenarios.
Additionally, Nomi Disaster Prevention will provide insights through informative panels discussing the causes of building fires and recommended actions during actual fire emergencies. A video campaign will also raise awareness about the dangers associated with cooking oil fires. Complete the booth questionnaire to receive a special 3D model gift.
Special Promotions
During the event, visitors will have access to discounts and special promotions for the “Shinogeer II” disaster preparedness kit via the Nomi web shop. Those who meet specific criteria will receive exclusive limited-edition acrylic keychains themed on the virtual market mascot.
Interactive Monument Display
As part of an engaging visual centerpiece, the booth will feature an enormous fire alarm monument. Attendees can experience pressing the alarm button, which triggers an alarm sound—providing a unique relationship with a fire safety device that's typically encountered rarely. This striking feature serves as both an eye-catching display and a fun photo opportunity.
Recognizing that disaster preparedness is crucial but often overlooked, Nomi Disaster Prevention aims to create enjoyable experiences that inspire proactive thinking toward safety. This exhibition at Virtual Market 2026 represents a new frontier in outreach, enabling the company to explore innovative means of connecting with diverse audiences. They envision that this initiative fosters an environment where individuals gain valuable insights into disaster readiness, making it a more palpable aspect of daily life.
By utilizing the metaverse's capabilities, Nomi Disaster Prevention aspires to further its commitment to societal safety while engaging participants in meaningful and enjoyable ways. They hope that even newcomers can grasp the importance of being prepared as they navigate the unique offerings of this interactive space.
Event Dates: July 11 - July 26, 2026
Organizer: HIKKY
Location: Pararial Akihabara, VRChat and physical venue in Akihabara
Admission: Free
For more information, visit the official website Virtual Market. Join the Discord community for updates and exciting campaigns as the event approaches. Get ready to experience disaster preparedness like never before!
As Japan faces numerous natural disasters, it’s essential to promote the need for preparedness among younger generations. Alarmingly, recent studies indicate that over 52% of individuals in their twenties have yet to implement any disaster preparedness measures. The disconnect between awareness and action highlights a critical challenge that Nomi Disaster Prevention seeks to address through immersive virtual engagement.
By participating in the Virtual Market 2026, Nomi Disaster Prevention aims to connect with the 20s to 30s demographic who frequent such metaverse platforms. The company intends to provide an engaging and positive environment to learn about disaster preparedness via a virtual lens, thereby expanding the brand's recognition as a leader in safety.
Event Highlights
3D Disaster Action Game: Climb! Fire Building
At the exhibition's booth located in the exciting VR venue “Pararial Akihabara,” visitors will have the opportunity to participate in the thrilling 3D action game, “Climb! Fire Building.” Set against the backdrop of a fire-engulfed office building, players will navigate their way through obstacles like burning desks and blazing flames to reach a giant transmitter on the top floor, activating a sprinkler system in a race against time.
The immersive gameplay allows participants to physically minimize their avatars within the building, creating a compelling sense of urgency. Not only will players compete to succeed, but their peers can also observe the action from outside the building, fostering an interactive and communal experience.
Note: The game is designed to raise awareness about fire safety and disaster preparedness. In real-life fire situations, prioritize evacuation and personal safety.
Educational Exhibits and Demonstrations
Alongside the game, the booth will showcase various educational materials including life-sized 3D models of practical disaster kits, such as "Shinogeer II," which contains vital supplies for emergency situations. Visitors can explore the contents of these kits and learn about their importance in early disaster response scenarios.
Additionally, Nomi Disaster Prevention will provide insights through informative panels discussing the causes of building fires and recommended actions during actual fire emergencies. A video campaign will also raise awareness about the dangers associated with cooking oil fires. Complete the booth questionnaire to receive a special 3D model gift.
Special Promotions
During the event, visitors will have access to discounts and special promotions for the “Shinogeer II” disaster preparedness kit via the Nomi web shop. Those who meet specific criteria will receive exclusive limited-edition acrylic keychains themed on the virtual market mascot.
Interactive Monument Display
As part of an engaging visual centerpiece, the booth will feature an enormous fire alarm monument. Attendees can experience pressing the alarm button, which triggers an alarm sound—providing a unique relationship with a fire safety device that's typically encountered rarely. This striking feature serves as both an eye-catching display and a fun photo opportunity.
Comments from Nomi Disaster Prevention Representatives
Recognizing that disaster preparedness is crucial but often overlooked, Nomi Disaster Prevention aims to create enjoyable experiences that inspire proactive thinking toward safety. This exhibition at Virtual Market 2026 represents a new frontier in outreach, enabling the company to explore innovative means of connecting with diverse audiences. They envision that this initiative fosters an environment where individuals gain valuable insights into disaster readiness, making it a more palpable aspect of daily life.
By utilizing the metaverse's capabilities, Nomi Disaster Prevention aspires to further its commitment to societal safety while engaging participants in meaningful and enjoyable ways. They hope that even newcomers can grasp the importance of being prepared as they navigate the unique offerings of this interactive space.
About the Virtual Market 2026 Summer
Event Dates: July 11 - July 26, 2026
Organizer: HIKKY
Location: Pararial Akihabara, VRChat and physical venue in Akihabara
Admission: Free
For more information, visit the official website Virtual Market. Join the Discord community for updates and exciting campaigns as the event approaches. Get ready to experience disaster preparedness like never before!
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