#Japan #Osaka #Plus Diana #Hankyu Umeda #CUMUU_DIANA

Plus Diana's New Store Opening and Pop-Up Event

Excitement is brewing as Diana Co., Ltd, headquartered in Akasaka, Tokyo, announces the opening of a new store for their sneaker brand, Plus Diana. Set to make its debut on March 18, 2026, the new shop will be located in the women's shoe section of the Hankyu Umeda Main Store.

The new store will feature a range of stylish options including the knit shoe line CUMUU_DIANA, which emphasizes both design and comfort. Fashion-forward women looking for versatile footwear that combines elegance with playful elements will find many appealing choices at this new location.

To kick off the opening, a pop-up shop will run from February 25 to March 10, 2026, allowing customers to experience the charm of Plus Diana early. This temporary shop will offer a selection of new releases and beloved classics from the brand, giving attendees a sneak peek into what the grand opening will showcase.

Pop-Up Shop Details

The pop-up shop will feature both the latest and popular items from Plus Diana’s collection. Customers spending over ¥12,000 (excluding tax) during this period will receive a complimentary original eco tote bag, while a special bonus of 5x Diana Points is available throughout the event.

Event Information:

• - Duration: February 25 to March 10, 2026
• - Location: 3rd Floor, Women’s Shoe Section, Hankyu Umeda Main Store, Event Terrace
• - Hours: 10:00 AM - 8:00 PM (On the final day, March 10, the shop will close at 6:00 PM)
• - Address: 1-13-13 Umeda, Kita-ku, Osaka 530-8224, Japan

Grand Opening Details

On the grand opening day, Plus Diana will unveil an extensive lineup featuring their own brand alongside CUMUU_DIANA. Special limited-edition shoes will also be released to commemorate this occasion.

Moreover, customers purchasing sneakers on the opening day can take part in a unique promotion, choosing from a selection of laces in various styles and materials to customize their new shoes.

Limited-Edition Launch Shoes:

• - Court Sneaker

- Item Number: BL42559
- Price: ¥17,600 (incl. tax)
- Color: Leopard Print Tulle
- Heel Height: 2.0 cm
- Size Range: 21.5 to 25.5 cm

• - Knit Shoe

- Item Number: EI42855
- Price: ¥15,400 (incl. tax)
- Color: Leopard Knit
- Heel Height: 2.0 cm
- Size Range: 22.0 to 25.5 cm

Grand Opening Date: March 18, 2026
Location: 3rd Floor, Women’s Shoe Section, Hankyu Umeda Main Store
Hours: 10:00 AM - 8:00 PM
Address: 1-13-13 Umeda, Kita-ku, Osaka 530-8224, Japan

About Plus Diana

Plus Diana is a sneaker brand under the women’s shoe label DIANA, known for infusing playful spirit into elegant styles. The collection is designed for women who want to express their individuality through fashion, seamlessly transitioning between work and leisure. Plus Diana is committed to empowering the modern woman through comfortable and stylish footwear for every occasion.

Follow Plus Diana on their Instagram: plusdiana_official

About Diana Co., Ltd

With a mission to contribute to society through beautiful, authentic, and sincere approaches, Diana Co., Ltd distributes a variety of women's footwear and handbags. Their portfolio includes popular brands such as Diana, Diana Well-Fit, CUMUU_DIANA, Plus Diana, and more.

Corporate Address: Arc Hills Front Tower, 17th Floor, 2-23-1 Akasaka, Minato-ku, Tokyo 107-0052, Japan

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