#Japan #Osaka #Wpc. Patterns #Seiwado #Book Cover

Celebrate Autumn Reading with Wpc. Patterns and Seiwado Collaboration

As the autumn leaves turn, there’s no better time to delve into your favorite books. This year, Wpc. Patterns, the lifestyle brand born from the umbrella company Wpc., has partnered with Osaka's own Seiwado bookstore to create a delightful collection of limited edition book covers and bookmarks. This collaboration aims to enhance your reading experience while keeping your spirits bright.

Wpc. Patterns, managed by the World Party Corporation and led by CEO Tomio Tomita, is known for infusing joy into everyday life. In collaboration with Seiwado bookstore, under the leadership of President Masanori Miyanishi, they have designed unique and adorable book covers inspired by motifs such as drinks and cameras. The partnership seeks to enrich your reading moments by merging Seiwado's quirky aesthetic with Wpc. Patterns' vibrant designs.

Starting on October 4, 2025, customers who purchase a paperback book from Seiwado or selected Miraiya bookstores will receive a complimentary set of these exclusive book covers and bookmarks, available in limited quantities. Whether you’re sipping tea or enjoying a sunny day at the park, these items are sure to elevate your reading experience.

A Closer Look at the Designs

The collaboration showcases six distinctive designs that reflect Wpc.’s playful spirit:
1. Peony Pattern: Featuring oversized floral motifs that capture attention instantly.
2. Kukka Pattern: A natural and warm design available in off-white and green.
3. Camelia Pattern: A simple yet impactful style that makes an impression.
4. Flower Parade Pattern: Bursting with colors that uplift your mood.
5. Blooming Tulip Pattern: A design reminiscent of a vibrant flower garden filled with blooming tulips.

Each of these covers beautifully portrays the essence of autumn and the joy of reading. The meticulous adjustments made to the patterns and sizes ensure that the beauty of each design is fully realized on the book covers. Furthermore, the bookmarks are designed in the shape of umbrellas, mirroring the actual Wpc. umbrellas, creating a whimsical silhouette as if the book is under an umbrella's protective canopy. This enchanting design is meant to brighten even the gloomiest of rainy days, keeping your spirits high and inviting you to open a book.

Campaign Overview

To receive your exclusive set of bookmarks and book covers, simply purchase one paperback book at Seiwado or participating Miraiya bookstores. While supplies last, these will be distributed on a first-come, first-served basis, so be sure to ask the staff at checkout!

• - Campaign Period: October 4, 2025, until supplies run out.
• - Promotion Details: One set of the Wpc. Patterns book cover (1 piece) and umbrella-shaped bookmark (1 piece) will be given with the purchase of one paperback book. Note that this offer is exclusively for paperbacks and does not apply to other formats such as hardcover or new books.

Where to Get Your Set

Seiwado Bookstore (10:00 AM - 10:00 PM) and 90 participating Miraiya bookstores across the region will be the go-to spots for acquiring this special promotion.

Brand Spotlight

About Wpc. Patterns

Born from the rain goods brand Wpc., Wpc. Patterns focuses on making everyday life cheerful with original designs. Inspired by the philosophy of brightening gloomy rainy days, they offer a range of products designed to enhance both sunny and rainy days, all year round.

About Seiwado Bookstore

Founded in 1970 in Tsurumi, Osaka, Seiwado bookstore has become a beloved local bookshop. Known for its stylishly designed original book covers, it has garnered attention from many both locally and internationally. The bookstore actively promotes the joy of reading as a part of everyday life while engaging with the community on social media platforms with an impressive following of around 250,000.

Whether you seek to expand your literary horizons or just want a beautiful way to showcase your favorite reads, be sure to check out the limited edition book covers and bookmarks from Wpc. Patterns and Seiwado bookstore. Perfect for enriching your reading rituals this fall!