#Japan #Sports Health #Higashikawa #R-body

Unveiling the Secrets of Health in Higashikawa

On August 25, 2025, R-body Inc., led by its CEO and Chief Wellness Officer of Higashikawa, Takeshi Suzuki, will host the Conditioning Fest 2025. This unique event showcases the innovative strategies adopted by this small Hokkaido town, known for its exceptional wellness initiatives that have captured national attention.

Higashikawa has been recognized for significantly reducing healthcare costs and improving the quality of life for its residents. Approximately 21% of the town's population participates in group conditioning sessions, leading to remarkable outcomes. Statistics indicate that the frequency of acute lower back pain episodes among residents has plummeted from nine times a year to just once in four years, alongside a significant decline in medical visits and an increase in community interactions.

The town's commitment to health has not gone unnoticed; they received accolades as a Good Municipality for Sports and Health from the Japanese Sports Agency and were recognized as a World Wellness Champion at the globally celebrated World Wellness Weekend.

Event Highlights

The Conditioning Fest 2025 promises various engaging activities:

• - Group Sessions Attendance: With around 2,500 residents participating in group sessions (2021-2024), attendees will witness firsthand the communal spirit that fuels these initiatives.
• - Top Utilization of Facilities: Higashikawa ranks second nationwide in public sports facility utilization (2022), highlighting the town's commitment to community health.
• - Research Collaboration: In 2023, the town partnered with the Sports Agency for a study on conditioning, further pushing the envelope of wellness in public health support.

Why Attend?

This event is perfect for those who:

• - Are interested in community health initiatives and unsure where to start.
• - Wish to overcome obstacles in sustaining health programs within their own municipalities or companies.
• - Seek systems that encourage active participation in wellness activities from both residents and local government employees.
• - Are eager to understand better cooperation between public and private sectors.
• - Want to glean insights from programs in other regions to enhance their strategies.

Event Details

• - Date: August 25, 2025 (Monday)
• - Time: 10:30 AM - 2:30 PM
• - Venue: Higashikawa Town Kyousei Plaza Sorairo (2-12-10 Higashimachi, Kamikawa-gun, Higashikawa-cho, Hokkaido)
• - Admission: Free
• - Registration: Participants can attend either in person or online; however, registration is essential as in-person spots are limited.

Register here

Program Schedule

For In-Person Attendees

• - 10:30 AM - 12:00 PM: Observe community sessions where residents actively participate in conditioning. Experience the process and camaraderie firsthand.
• - 12:00 PM - 1:00 PM: Networking Lunch with refreshments where participants can share their experiences and challenges with peers and speakers.
• - 1:00 PM - 2:30 PM: Lecture Seminar on the potential of conditioning for enhancing life performance through sports-led social development, presented by Takeshi Suzuki.

For Online Participants

• - 1:00 PM - 2:30 PM: A live-streamed seminar where participants can engage with the lecture and participate in a Q&A session afterward via Zoom.

Travel and Accommodation

To reach Higashikawa from Tokyo:

• - Outbound Flights:

- ANA: 7:00 AM from Haneda - 8:35 AM arrive at Asahikawa
- JAL: 7:45 AM from Haneda - 9:20 AM arrive at Asahikawa

• - Return Flights:

- JAL: 4:35 PM depart - 6:25 PM arrive at Haneda
- ANA: 7:30 PM depart - 9:15 PM arrive at Haneda

For accommodation details, explore:

• - Higashikawa Tourism Association
• - Asahikawa City Info

Speaker Profile

Takeshi Suzuki (CEO of R-body Inc.)
Dr. Suzuki is a sports medicine expert and athletic trainer dedicated to enhancing community health and resilience through innovative wellness programs. As a professor at Tsukuba University and an advisor at the Japan Sports Promotion Center, his wealth of knowledge in sports medicine positions him as a leader in the field.

About R-body Inc.

Operating sports rehabilitation facilities in Otemachi and Kashiwa-no-ha, R-body provides comprehensive conditioning services focused on preventative wellness. Additionally, the organization trains aspiring conditioning coaches and wellness consultants through the R-body Academy. Their commitment to promoting public health initiatives demonstrates the potential of community-centered wellness solutions.

For more information, visit R-body Official Site or follow on Facebook and Instagram.

Contact Information

For inquiries:
Email: [email protected]
Contact: Nakajima / Onodera (R-body Inc. / Higashikawa Town Health and Welfare Section, Education Committee)