Wendy's and NCAA March Madness®: The Ultimate Dunks Experience
Wendy's is back this year as the Official Dunks Partner of NCAA March Madness®, bringing fans an exciting way to celebrate the most exhilarating plays in basketball—the dunk! To mark this partnership, Wendy's has introduced the all-new
Dunks Menu, filled with fan-favorite items like the iconic
Frosty,
Hot & Crispy Fries,
Nuggets, and
Tendys. This tasty lineup allows fans to enjoy their classic favorites while engaging in the excitement of the tournament.
Exploring the Dunks Menu
From March 16, fans can order from the Dunks Menu via the Wendy's app or Wendys.com. The initial offering features the must-have Classic Chocolate or Vanilla Frosty and crispy fries, creating the perfect dunkable combination. Starting March 23, the menu will expand further, adding crispy or spicy 6 pc. Nuggets and 3 pc. Tendys to the dunking game.
Lindsay Radkoski, the U.S. Chief Marketing Officer for The Wendy's Company, emphasized the connection between basketball's electrifying dunks and Wendy's menu items: "March Madness is fueled by unforgettable dunks, and Wendy's is bringing that same energy with the most iconic dunk of all—Hot Crispy Fries in a Classic Frosty."
Dunkstakes: Win Big
Between March 16 and April 6, purchasing from the Dunks Menu enters customers into
Dunkstakes for a chance to win fantastic prizes. Participants can opt in to win:
- - A Grand Prize of $100,000 cash
- - 10 additional cash prizes worth $1,000 each
- - 25 pairs of exclusive dunk-inspired sneakers
- - 500 Wendy's gift cards to keep the dunking spirit alive.
Free Dunk for America
An exciting part of this partnership is the
Free Dunk for America promotion. When the first dunk occurs during either the NCAA Division I Men's or Women's Basketball National Championship Games, Wendy's will unlock a nationwide offer. Customers can redeem a free pairing of a small Hot Crispy Fries and a small Frosty at participating Wendy's locations on April 7, in store only.
This year, March Madness will be broadcast across multiple networks, including TBS, CBS, TNT, and truTV, ensuring that fans can enjoy every moment of the tournament from their favorite locations. Wendy's aims to create the perfect atmosphere for fans by uniting the love for basketball and delicious food.
About Wendy's
Founded in 1969, Wendy's has become a global name in the fast-food industry, boasting over 7,000 locations. The company's commitment to serving Fresh Famous Food Made Right is at its core, with fan favorites like the Spicy Chicken Sandwich and Frosty standing as testaments to its quality. Additionally, Wendy's supports the Dave Thomas Foundation for Adoption®, making strides to increase adoptions from North America's foster care system. For those eager to learn more about the menu or explore franchise opportunities, head to
wendys.com.
As Wendy's encourages everyone to join in the tournament festivities, it invites fans to embrace the excitement of the dinks this March Madness season. With mouthwatering options and the chance to win exciting prizes, Wendy's is truly raising the bar for basketball celebrations.