On March 11, 2026, LILY BROWN will proudly unveil its newly renovated store in Hakata Hankyu, located on the fourth floor of the department store in Fukuoka's Hakata district. To celebrate this momentous occasion, the brand will introduce an array of limited-color items, along with a superb novelty fair designed to delight fashion enthusiasts. As part of the reopening festivities, customers will also enjoy a special points-boosting campaign.
Store Highlights
The store will feature a stunning array of exclusive pieces, such as the following:
- - Cotton Knit Jacket (Limited Color: Gray)
Available in colors: Off-White, Mint, Navy
Price: ¥14,960 (tax included)
Size: Free
- - Cotton Knit Mini Skirt (Limited Color: Gray)
Available in colors: Off-White, Mint, Navy
Price: ¥12,980 (tax included)
Size: Free
- - Whip Frill Hem Blouse (Limited Color: Dot)
Available in colors: White, Yellow, Check
Price: ¥15,950 (tax included)
Size: Free
These limited-edition items promise to add a pop of color and style to wardrobes, perfectly embodying LILY BROWN's unique aesthetic.
Exciting Novelty Fair
As part of the reopening celebration, customers spending over ¥28,000 (tax included) will receive an original tote bag featuring the popular "Lily Bear" motif embroidered on it. However, this offer is available on a first-come, first-served basis, so getting to the store early is highly recommended to ensure that you snag this coveted item.
Special Promotional Campaigns
In celebration of the grand reopening, two special promotions will be rolled out:
- - Special Offer on Day One: MA members can enjoy a generous 10% discount at checkout on March 11. New members can sign up on the day and still benefit from this promotion. Please note that some items may be exempt from this offer.
- - MA Points Boost: From March 12 to March 15, MA members will receive an extra 10% in points, regardless of their membership level. This offer applies to all new sign-ups on the reopening day.
Store Details
- - Grand Reopening Date: March 11, 2026
- - Location: 1-1, Hakata Station Chuo-gai, Hakata Ward, Fukuoka City, Fukuoka Prefecture, 4F Hakata Hankyu
- - Phone: 080-8177-9407
- - Business Hours: 10:00 AM - 8:00 PM
About LILY BROWN
LILY BROWN, developed by Mash Style Lab, encapsulates the charm of vintage fashion combined with modern aesthetics. The brand aims to present real clothes that embody the delicate craftsmanship and unique designs derived from vintage items. Each collection is a tribute to the history of fashion, featuring bold colors and captivating details that portray freedom and sophistication in everyday wardrobes.
For more updates, visit
LILY BROWN's Official Website or follow them on
Instagram,
Twitter, and
Facebook.