BTM Industrial Appoints Robert Lancour as CFO
In a strategic move to bolster its executive team, BTM Industrial has welcomed Robert Lancour as its new Chief Financial Officer. The announcement, made on March 5, 2026, marks a significant step for the company as it seeks to enhance its operational and financial performance. BTM Industrial, recognized for its expertise in asset disposition, is optimistic about the contributions that Lancour will make to their financial strategies.
Lancour’s role will involve managing various financial operations such as cash flow tracking, financial planning, and conducting thorough analysis of the company's financial strengths and weaknesses. Doug Watkoski, Owner and Founder of BTM Industrial, expressed enthusiasm about Lancour's arrival, stating, "We are excited to have Rob on board to help strengthen the financial arm of our growth strategy. He brings a wealth of accounting and business administration best practices that will drive financial operational excellence across our organization."
With over three decades of experience in the accounting field, Lancour has developed profound insights into tax regulations, accounts payable, account reconciliation, auditing, and accounts receivable processes. His career commenced with a notable tenure at Broadstone Accounting in Ludington, Michigan, where he acted as controller for more than 18 associated companies. Afterward, he held the position of controller at United Manufacturing in Holland, Michigan, for a duration of seven years, further increasing his industry expertise.
Education has played an integral part in Lancour's professional journey. He holds an associate degree in Accounting from West Shore Community College in Scottville, Michigan, and both a bachelor's degree in Business Administration and an MBA, with concentrations in accounting, from Davenport University in Grand Rapids, Michigan. Additionally, he served as an adjunct faculty member at West Shore Community College from 2013 to 2019, sharing his knowledge and experience with the next generation of accounting professionals.
On a personal note, Lancour enjoys a variety of hobbies, including camping, participating in fast pitch softball, and watching his grandchildren partake in different sports. He prioritizes spending quality time with his family and is actively involved in his local church community, showcasing his commitment not only to his professional career but also to his personal life and community engagement.
About BTM Industrial
Founded in Muskegon, Michigan, BTM Industrial stands out as one of the fastest-growing asset disposition companies in the sector. The company specializes in assisting major corporations across the United States in effectively managing surplus assets. BTM's asset disposition program not only aids in liquidating excess unwanted assets but also maximizes value recovery potential for clients. The comprehensive offerings cover a wide range of items, including surplus operational machinery and MRO (Maintenance, Repair, Operating) supplies, thus helping to reduce overall project costs related to obsolete machinery and automated production lines. For further information about BTM Industrial and its services, please visit
www.btmindustrial.com.