Benvenuto Brunello 2026: New York and Texas Events Expand US Programming
Benvenuto Brunello 2026 Expansion: A Toast to Montalcino
The Consorzio del Vino Brunello di Montalcino has announced an exciting expansion of its programming in the United States for 2026. This year's lineup promises not only a celebration of exquisite wines but also aims to engage consumers and industry professionals alike through a comprehensive and educational approach.
The New York Event
On February 24, 2026, New York City will host the main event featuring a curated walk-around tasting of new vintages from Montalcino. With 48 esteemed producers arriving directly from Montalcino, attendees can anticipate sampling a selection of the latest releases, including the Brunello di Montalcino 2021, Brunello Riserva 2020, and Rosso di Montalcino 2024. Each wine reflects the unique characteristics and heritage of this iconic Tuscan region.
The event not only serves as an opportunity for tastings but also includes exclusive seminars. An informative session titled 'Brunello 2021 Decoding the Vintage' will be hosted by Master of Wine Gabriele Gorelli. This seminar will delve deep into the intricacies of the current vintage, offering guided tastings that allow participants to experience the complexity of Brunello wines firsthand.
Consumer Engagement in New York
On February 25, a consumer-focused tasting event at Millesima will further enrich the New York program. This luxury wine retailer will open its doors to enthusiasts eager to meet producers and explore the latest vintages. Guests will have the chance to engage with experts, learn about the distinct qualities of Montalcino wines, and discover how these exceptional wines can fit into various lifestyle contexts.
Giacomo Bartolommei, the new President of the Consorzio, emphasized the importance of the U.S. market for Brunello, stating, _“Returning to New York while expanding for the first time to Texas reflects our commitment to being present where trends in wine, food, and lifestyle take shape.”_
Texas Masterclasses
For the very first time, the Consorzio will also bring its educational sessions to Texas, with masterclasses scheduled for March 3rd in Dallas and March 4th in Austin. These classes aim to foster deeper knowledge of Montalcino wines among trade and media professionals. Hosted by Gorelli and Bernardino Sani, Vice President of the Consorzio, the Dallas session will take place at 55 Seventy, while the Austin event is set for Jeffrey's. Each masterclass promises to shed light on the vintage evaluation model known as Brunello Forma, enriching attendees' understanding of the 2021 vintage.
Participating Wineries
The Benvenuto Brunello 2026 will feature a wide array of wineries, including notable names like Banfi, Carpineto, Donatella Cinelli Colombini, and Fattoria dei Barbi among others. This extensive representation of Montalcino's top producers will contribute to the richness of the tasting experiences and educational opportunities.
The Mission of Consorzio del Vino Brunello di Montalcino
Established in 1967, the Consorzio del Vino Brunello di Montalcino is dedicated to promoting and protecting the quality of Brunello wines. It fosters a sense of community among producers, helps facilitate their participation in events, and manages the public-facing side of the Brunello brand globally. With its forward-thinking initiatives and commitment to accessibility, the Consorzio aims to bridge the gap between the age-old tradition of Brunello and the newer generations eager to explore these exquisite offerings.
In conclusion, the expansion of the Benvenuto Brunello 2026 festivities not only marks a significant moment for the region of Montalcino but also reflects the growing interest and appreciation for Italian wines in the United States. These events will undoubtedly leave a lasting impression on attendees, enriching their understanding and enjoyment of Brunello di Montalcino wines.