#Japan #Tokyo #Ajinomoto #Cook Do® #Kaho

Kaho Delves into Meat with Cook Do®'s New Commercial

Beginning May 14, 2026, a new TV commercial showcasing Cook Do®'s Premium Series will air, featuring the renowned meat enthusiast, Kaho. Produced by Ajinomoto Co., Inc., the advertisement promises to bring high-quality flavors of authentic Chinese cuisine to everyday dinner tables and offer unique culinary experiences. The new commercial titled "Cook Do® Premium: Enjoy the Meat" targets meat lovers, with Kaho embodying the slogan, "Indulge in Meat to the Fullest!"

This commercial aims to redefine the traditional perspective that Mapo Tofu and other meat dishes should be consumed with vegetables. Instead, it highlights a meat-centric experience akin to the authentic Sichuan dishes from China. Viewers will witness Kaho completely engrossed in the pleasure of the meat, as her enthusiastic dining habits vividly demonstrate the joy that these dishes can bring.

With an engaging narrative provided by the well-known actor Hiroshi Abe, the commercial encapsulates the richness of the meat and its flavors through Kaho’s engaging expression of delight while consuming the Cook Do® Premium Mapo Tofu. The scene starts with her reaching for the dish, delighting in its taste as she immerses herself in this culinary experience.

The Perfection of Cook Do® Premium

What sets Cook Do® Premium Mapo Tofu apart is the rich taste derived from a carefully crafted sauce that enhances the meaty flavor with an abundance of Chinese soy sauce and specially crafted spicy oils. The product aims to meet the high culinary expectations of meat lovers, ushering in a new and exciting option for those who appreciate meat dishes.

The shooting episode reveals Kaho's authentic reactions as she dines on the Mapo Tofu, expressing delight with every bite. Despite her usually innocent image, she let out an enthusiastic “delicious!” the moment she tasted the dish on set. Throughout the filming, Kaho was captivated by the richness of the flavors and expressed disbelief that such quality could be achieved at home with relative ease. As she stated, this blend takes away the hassle traditionally associated with preparing flavorful recipes.

Behind the Scenes: A Unique Challenge

During filming, actors had to work in unique positions to elevate the feeling of dining and enhance the visualization of Kaho's indulgence. Kaho faced some challenges, expressing that maintaining a high posture for the floating effect felt quite demanding. However, with multiple takes, the adept crew was able to capture the essence of Kaho's enthusiasm perfectly, earning praise from staff for her convincing portrayal of enjoyment.

The commercial features scenes where Kaho struggles with the intricacies of enjoying the dish, all while maintaining a playful approach to her expressions. From wide grins to playful nods of approval, her charming persona shines through.

The entire process, from the initial read-through to filming the final scenes, reflected Kaho's dedication to embodying the campaign message that encourages viewers to relish meat dishes fully.

Insights from Kaho

In her interviews, Kaho reflected on her experiences with the Cook Do® Premium series, sharing her excitement about being part of such a compelling project. With a focus on the quality of ingredients, she remarked on how cooking can be a straightforward yet rewarding endeavor in bringing memories to life flavors, something she has cherished throughout her culinary journey.

Viewer Engagement

Kaho’s approach to the campaign emphasizes a strong value for quality in meals, reinforcing that cooking with the right ingredients can produce flavorful experiences worth savoring. She encourages viewers to immerse themselves in rich and hearty meals not only for nourishment but also to enjoy the indulgence that good meat can provide.

Don't miss the chance to witness Kaho's delightful meat yet again on screen when this tasty TV commercial airs nationally on May 14, 2026.

* Viewing Links: Watch the 15-second teaser

Product Details:

• - Name: Cook Do® Premium Mapo Tofu
• - Description: A premium cooking sauce offering an authentic Chinese culinary experience at home just by adding it to stir-fried ingredients.
• - Packaging: 100g (serves 2-3)
• - Price: Open price
• - Shelf Life: 19 months (unopened at room temperature)
• - Availability: Nationwide