#Japan #Wiz #Kagoshima #SATSUMA NOIR #REBNISE

Introducing SATSUMA NOIR

In a thrilling new partnership, Wiz Inc. and Myoken Ishihara-so have announced the launch of a new brand, SATSUMA NOIR. This promising brand is centered around one of Japan's favorite desserts, the Basque cheesecake, and aims to offer exclusive and innovative culinary experiences. The duo has acquired the renowned SOUL CAKE SHOP, specializing in Basque cheesecake, highlighting their commitment to quality and tradition.

Among the exciting developments, the brand has also welcomed culinary connoisseur and owner of the French restaurant Bon.nu, Mr. Kei Kurusu, as a shareholder. His expertise will be invaluable as SATSUMA NOIR navigates the intricacies of the gourmet market. The collaboration signifies a fusion of passion for food and dedication to enriching local cuisine.

One of the highlights set for the upcoming months is the collaboration with the Kagoshima Revnise, a professional basketball club. The introduction of the “SATSUMA NOIR × REBNISE Basque Cheesecake” is crafted to appeal to sports fans and food lovers alike, making it a perfect gift for cheerleading gatherings. Furthermore, a unique matcha-infused variant, “SATSUMA NOIR × Myoken Ishihara-so Matcha Basque Cheesecake,” is expected to debut in June 2026, blending the deep flavors of matcha with rich cheesecake for an exquisite taste.

Product Lineup

SATSUMA NOIR Basque Cheesecake

Originating from the heart of Kagoshima's Tenmonkan district, SATSUMA NOIR specializes in rich and creamy Basque cheesecake. Their product is characterized by a refined melting texture, achieved through advanced frozen processing techniques, ensuring that it arrives at customers in perfect form—ideal for gifting or personal enjoyment.

SATSUMA NOIR × REBNISE Basque Cheesecake

This enticing collaboration with Kagoshima Revnise not only supports the local sports club but also introduces a new flavor to the Basque cheesecake experience, promising a delightful handoff for both food enthusiasts and sports fans alike.

SATSUMA NOIR × Myoken Ishihara-so Matcha Basque Cheesecake

Scheduled for a 2026 launch, this product represents a harmonious blend of premium matcha and velvety cheesecake, showcasing the traditional flavors of Kagoshima while delivering a modern twist.

Business Overview

• - Brand Name: SATSUMA NOIR
• - Business Start Date: April 1, 2026
• - Management: Operated jointly by Wiz Inc. and Myoken Ishihara-so
• - Target Audience: Individuals (for gifts and online orders) and Corporations (for corporate gifts or collaborative projects)
• - Sales Format: Available in retail locations in Kagoshima's Tenmonkan and through online channels.

Pricing

• - Basque Cheesecake Tart (1 piece): ¥350
• - Basque Cheesecake Medium: ¥1,900
• - Basque Cheesecake 4-inch Size: ¥2,990
• - Basque Cheesecake 5-inch Size: ¥4,200

Messages from the Leadership

Mr. Daisuke Ishihara, the President of Myoken Ishihara-so, expressed his enthusiasm: “Together with Mr. Yamazaki from Wiz, a company at the heart of Kagoshima’s vibrant culture, we aspire to create a brand that resonates globally. Through SATSUMA NOIR and our partnership with Revnise, we aim to elevate the value and cultural significance of Kagoshima.”

Mr. Toshiyuki Yamazaki, the CEO of Wiz, shared his excitement about collaborating with Ishihara: “I am thrilled to venture into the sweets business with Ishihara. Our goal is to create a business that not only puts Kagoshima on the map but also draws international attention. I am grateful for the support from Mr. Kurusu, who has grown to appreciate Kagoshima during his visits.” Both leaders are eager to collaborate and create exceptional products that elevate their hometown's culinary reputation.

About Myoken Ishihara-so

Located in Kirishima City, Kagoshima Prefecture, Myoken Ishihara-so is a luxury hot spring ryokan, celebrated for its exquisite service that combines Japanese tradition with modern comforts. The ryokan has garnered numerous accolades, including the Grand Prize at the “Women’s Journal’s Onsen Ryokan Awards 2025,” and holds a Michelin Key, establishing its reputation as a premier destination for hospitality in Japan.

• - Company: Myoken Ishihara-so Co., Ltd.
• - Location: 4376 Yato, Hayato Town, Kirishima City, Kagoshima Prefecture
• - CEO: Daisuke Ishihara
• - Website: Myoken Ishihara-so

About Wiz Inc.

Wiz Inc. is dedicated to resolving Japan's pressing issues through a wide range of IT services. They leverage their vast sales networks and diverse product offerings to create valuable business models, connecting local needs with innovative solutions.

• - Company: Wiz Inc.
• - Location: South Otsuka Building 12F, 25-15 Minami-Otsuka, Toshima City, Tokyo
• - CEO: Toshiyuki Yamazaki
• - Website: Wiz Inc.