Valuedesign Thailand
2025-04-10 04:10:04

Valuedesign Expands Its Corporate Digital Gift Sales in Thailand

Valuedesign, based in Tokyo and a subsidiary of PayCrowd Holdings (TSE Growth: 4015), has announced the launch of its corporate digital gift sales set to begin in April 2025 through its overseas branch, Valuedesign (Thailand) Co., Ltd., located in Bangkok, Thailand. In this endeavor, Valuedesign is partnering with WOGI Co., Ltd., a company based in Singapore that specializes in rewards and incentive services across Asia. This collaboration is aimed at establishing a distribution network and expanding sales channels for corporate clients seeking digital gifts.

With their unique "Value Card" service, Valuedesign enables over 120,000 retail and restaurant locations to issue custom Pay (house-brand electronic money). Their services are already in place across regions including Japan, India, and Thailand, aiding stores in expanding their customer base and brand reach. As of February 2025, more than 760 locations in Thailand have adopted Valuedesign’s services, illustrating their growing presence in the market.

The sales initiative will cater specifically to corporations evaluating the implementation of digital gifts as employee benefits. Leveraging WOGI’s established distribution channels, Valuedesign will provide these digital gifts across various sectors including telecommunications, banking, and insurance. This partnership not only allows for the enhancement of employee engagement through digital gifts but also aligns with the projected growth of the digital gift market.

Starting April 1, 2025, digital gifts from popular brands such as Häagen-Dazs, Get Fresh, and Guss Damn Good will be available on WOGI’s platform, with plans to expand the variety of digital gift offerings in the future. As the demand for employee welfare programs continues to grow, Valuedesign aims to tap into this potential by broadening its customer base and enhancing existing patron engagement through targeted services. The seamless integration of APIs between Valuedesign and WOGI will allow for efficient tracking, activation, and real-time management of electronic gifts.

Furthermore, Valuedesign is also focusing on expanding its distribution partnerships in India, where the push for digital gifts as an employee benefit is gaining traction. With businesses increasingly recognizing the value of enhancing employee experiences through incentives, the company sees ample opportunities for growth.

WOGI, established in 2015, is recognized as a leading digital rewards and incentive payment provider in Asia. They offer over 20 direct payment services along with more than 7,000 SKU options, supporting transactions in 16 different currencies. With a robust local merchant and payment network, WOGI delivers customizable solutions designed to meet the diverse needs of the Asian market. Their commitment to security and compliance ensures a reliable framework for incentive management, further solidifying their market presence across countries such as Japan, Singapore, Malaysia, Thailand, Indonesia, Vietnam, Hong Kong, and Sri Lanka.

Valuedesign's parent company, PayCrowd Holdings, focuses on integrating cashless payments and marketing strategies. The services offered by Valuedesign include the issuance of cloud-based electronic money through the Value Card, proprietary applications like Value Wallet, and tools for enhancing the impact of unique payment implementations, such as the Value Insight SaaS digital marketing tool. They also provide a digital gift service known as Value Gift, allowing businesses to conveniently send gifts via email and social media.

As the digital landscape continues to evolve, Valuedesign stands poised to not only enhance corporate engagement through innovative solutions but also contribute to the future expansion of digital gifting across various industries in Thailand and beyond.

For more information about WOGI, visit WOGI Co.,Ltd..

About Valuedesign
  • - Company Name: Valuedesign Inc. (100% subsidiary of PayCrowd Holdings)
  • - Location: 14th Floor, Tokyo Square Garden, 3-1-1 Kyobashi, Chuo-ku, Tokyo
  • - URL: Valuedesign
  • - Established: July 2006
  • - CEO: Hidetoshi Hayashi
  • - Business Activities: Combining cashless payment and marketing, carrying out unique Pay services including cloud-based electronic money issuance with Value Card, and digital marketing tools among others.

Please note that all information provided here is based on the press release and may be subject to change without notice.


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Topics Consumer Products & Retail)

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