Innovative Solution Targets Iron Deficiency in Women, Now Recognized Globally

A Groundbreaking Biotic Innovation Combating Iron Deficiency in Women

Introduction

In a significant development for women's health, a novel health solution has emerged to improve iron absorption. Garnering accolades across Europe, North America, and Asia, this recognition highlights the growing global awareness surrounding effective and tolerable iron supplementation. Over 30% of women of childbearing age worldwide experience iron deficiency, a pressing nutritional concern that requires innovative solutions.

The Role of Probiotics

The pioneering concept developed by Probi integrates the clinically studied probiotic strain Lactiplantibacillus plantarum 299v, also known as LP299V®. Unlike traditional supplements that simply add iron, LP299V® effectively enhances the body’s ability to absorb it while minimizing gastrointestinal side effects commonly associated with iron supplementation. This biotic innovation plays a crucial role by keeping iron in its absorbable form and promoting the body's expression of enzymes that convert iron, thereby enhancing nutritional uptake from food and supplements.

Recognition Across Continents

The recognition of this innovation across three continents in just one year underscores the urgent nature of iron deficiency and the potential scientific breakthroughs in addressing it. Recently, the innovation was honored with the 2025 NutraIngredients-Asia Award for Innovation in Women's Health, awarded on September 17 in Bangkok, following previous accolades in Europe and North America. According to Karen Ong, the Head of the Asia-Pacific region at Probi, this innovation is vital in Asia, where millions of women suffer from iron deficiency. The focus on accessible and well-tolerated solutions can truly transform lives.

Scientific Backing and Years of Research

For over three decades, LP299V® has been under investigation, initially recognized for its digestive benefits. However, it has gained prominence for its unparalleled ability to boost iron absorption, which is fundamental for improving women's health worldwide. Clinical studies substantiate its efficacy by showing that it not only enhances iron uptake but also integrates seamlessly into the lives of those who utilize it.

About Probi

Founded in 1991 from the University of Lund in Sweden, Probi is a global leader in biotic solutions, dedicated to researching, manufacturing, and delivering effective dietary supplements and functional foods. Probi focuses on scientific understanding in collaboration with clients and research partners, striving for a future where individuals can take charge of their gut microbiome for enhanced life quality. Since becoming part of Symrise AG in 2025, Probi has strengthened both its innovative capabilities and global outreach, marking a significant milestone in its growth.

Conclusion

The innovative biotic solution from Probi represents a promising approach to combat iron deficiency in women, addressing a critical health issue with scientific rigor and international recognition. It’s a step toward ensuring that more women can lead healthier lives through adequate iron intake, ultimately enhancing their well-being.