#USA #Medical Devices #Healthcare Innovation #Brea #Inneo

Inneo: A Transformative Rebranding Journey

On December 1, 2025, The Innovation Institute, recognized as a pivotal player in healthcare innovation, announced a bold rebranding to Inneo. This change is not merely superficial but represents a significant shift in direction to adapt to the continually evolving landscape of healthcare. Michael McKinnon, CEO of Inneo, emphasized that this transition honors the organization's legacy while realigning its strategies to succeed in a demanding market environment.

The impetus behind this rebranding aligns with Inneo's focus on enhancing its strategic position in health tech incubation, services, and investment sectors. McKinnon described the rebranding as facilitating "a strategic shift across culture, operations, and customer experience," aimed at enhancing partnerships with health systems and ensuring sustainable growth.

Core Platforms of Inneo

Inneo operates three essential platforms, each designed to address key aspects of the healthcare system:

1. Inneo Lab
This platform serves as the driving force for innovation within the company. Inneo Lab is an incubator dedicated to developing medical devices in collaboration with clinicians and industry experts. It has successfully brought over 25 products to market, generating an impressive $25 million in intellectual property value while focusing on technologies that significantly enhance patient care.

2. Inneo Alliance
This scalable services solution is structured to deliver operational excellence. It encompasses revenue cycle management, advisory services, and technology solutions aimed at improving the performance of health systems across the nation.

3. Inneo Invest
This is a robust investment arm, focusing specifically on healthcare-related real estate and venture capital. It stands as the financial backbone that supports Inneo's mission-driven operations, ensuring the longevity and impact of its initiatives.

For those interested in exploring more about Inneo and its mission to transform healthcare, further information can be found at www.Inneo.health.

The Evolution of Inneo

Originating in 2013, The Innovation Institute was founded on principles aimed at creating a self-sustaining platform for innovation in healthcare. The organization's evolution into Inneo reflects its commitment to shaping the future of healthcare while supporting the existing health systems and the communities they serve. As a for-profit company owned collaboratively by six non-profit healthcare systems, Inneo operates under a set of foundational values that prioritize service to the community.

Inneo’s unique approach allows it to address a broad spectrum of challenges within the healthcare sector, enabling its member-owners to navigate and achieve their objectives effectively. This rebranding is a testament to the organization's aspirations and vision for the future, setting the stage for a meaningful impact over the next decade.

As we advance into an increasingly complex healthcare environment, Inneo positions itself as a leading catalyst for innovation, dedicated to driving forward the narrative of healthcare with integrity and purpose.