#Italy #Milan #Segway #Off-Road #EICMA 2025

Unveiling a New Era of Off-Road Vehicles

On October 29, 2025, Segway, a global leader in micro-mobility and powered sports, is gearing up to showcase its latest innovations at the EICMA 2025, held from November 4 to 9 in Milan, Italy. Under the electrifying theme "SHOCKWAVE INCOMING," Segway is set to reveal a groundbreaking array of off-road vehicles that seamlessly blend advanced performance with intelligent technology.

Central to this unveiling is the newest addition to Segway's flagship lineup, designed to elevate the spirit of adventure while allowing users to share thrilling experiences with friends and family. These vehicles are engineered to navigate various terrains, from muddy trails to sandy beaches and dense forests, equipped with robust technology that focuses on innovation and durability.

At the heart of Segway's latest offerings is the Smart Command System, complemented by a 12.8-inch infotainment touchscreen that transforms every journey into a smart, connected experience. This next generation of off-road vehicles goes beyond mere performance; they are engineered to think. Adventurers will be able to capture their journeys, navigate complex routes, and communicate with their crew in real time, all thanks to a unified digital ecosystem designed for the modern explorer.

The innovative design allows users to utilize four key elements: capture, navigate, communicate, and share. With these integrated functionalities, the vehicle transcends its role as a machine, becoming a navigator, communicator, and a content creator—effectively reaffirming the concept of intelligent off-roading.

Power Awakened: The New Era of Intelligent Off-Roading

Since its inception in 1999, Segway has been on a mission to redefine mobility through innovation, blending technology and performance to provide diverse driving experiences across urban, outdoor, and extreme environments. Segway Powersports is specialized in the adventure off-road sector, combining advanced powertrains, intelligent control systems, and futuristic design to create high-performance ATVs, UTVs, and SSVs.

Driven by the ethos of "Fear No Place," Segway is committed to leading the global culture of intelligent off-roading with solutions crafted for uncompromising exploration. With strengths in integrating innovative technology and engineering safety, Segway continues to set benchmarks for intelligent, high-performance off-road vehicles throughout the Americas, Europe, and Asia.

Join us for the press conference on November 5 at 2 PM in Hall 18, Stand A74 for a global presentation. The anticipation is palpable—the power is awakened, and the shockwave is imminent.

For more information, visit Segway Powersports.

About Segway

Segway revolutionized micro-mobility in 1999 with the introduction of its groundbreaking Personal Transporter, sparking global curiosity about the future of personal transport. With a mission of "Simply Moving," Segway is dedicated to simplifying how people and goods move, improving efficiency and enhancing everyday life experiences. Over the decades, Segway has consistently set new standards in short-distance transportation and consumer robotics, continually pushing the boundaries of innovation. Now, as a leading global provider of micro-mobility solutions, Segway has evolved well beyond its origins. From electric scooters to Go-Karts, electric bikes, powered sports vehicles, and personal robots, Segway is at the forefront of the future of mobility, backed by revolutionary technology and innovative products that redefine how we move.