AI-Driven Media Project
2026-01-09 06:59:02

Sanjuunana Do Initiates AI-Driven Media Development Project for Efficiency

Sanjuunana Do Launches AI-Driven Media Development Project



Sanjuunana Do, a subsidiary of Correc Holdings based in Tokyo, has announced the commencement of a pioneering project aimed at improving the media development process by harnessing the power of generative AI. This project, aimed at enhancing both the efficiency and quality of media creation, is set to revolutionize how content is developed in the rapidly changing market environment.

Background of the Initiative


Given the diversity of genres managed by Sanjuunana Do, developing a responsive media creation system that adapts to the evolving market landscape has become a critical challenge. With the recent advancements in generative AI technology, the company has recognized the potential of incorporating AI tools into the development process. Thus, the project was launched to explore more flexible and efficient workflows that can complement existing production structures.

Overview of the Project


The project consists of several key components aimed at integrating generative AI effectively:

1. Trial Implementation of AI Tools in Content Creation
By conducting comparative evaluations of various generative AI tools, including ChatGPT and Gemini, the team will explore their utility in areas such as organizing proposals, drafting outlines, identifying research topics, and proofreading manuscripts. The goal is to create an environment where editors can concentrate on high-value tasks like project design and editorial decisions.

2. Testing AI Tools in Web Development and Design
The initiative will also assess the application of generative AI in web development and design tasks. This includes assistance with code generation from design mockups, support for standard HTML/CSS/JavaScript writing, and optimizing debugging processes. By reducing coding workload, the company aims to dedicate more time to improving UI/UX and enhancing expression quality.

3. Verification of Implementation Effects and Improvements
Sanjuunana Do will evaluate the benefits of generative AI from various perspectives, including changes in production and development lead times, productivity increases, and impact on cost structures. Adjustments to tools and operational methods will be made if the desired outcomes are not achieved, ensuring ongoing improvement.

4. Establishing Evaluation Standards for Quality Assurance
To prevent quality decline due to generative AI implementation, the project will create evaluation standards. This includes verifying factual accuracy and appropriateness of expression in content, as well as ensuring safety and performance in technical aspects through rigorous human checks.

5. Pilot Testing in Select Media
Initial implementations will be conducted in a few select media outlets, with a determination made on whether these approaches can be expanded based on periodical evaluations.

6. Enhancing AI Usage Skills and Knowledge Sharing
The team plans to stay updated on the trends in generative AI and develop a flexible adaptation system to integrate useful features and tools. Alongside this, there will be a focus on accumulating and sharing knowledge related to effective prompt design and utilization.

Future Prospects


Through insights gathered from this project, Sanjuunana Do aims to progressively expand the use of generative AI, enhancing the overall media development process. The company prioritizes both content quality and development speed, striving to deliver valuable information to users in the most effective manner possible.

For further information about Sanjuunana Do, visit their official website at https://www.37d.co.jp/.
And for inquiries related to Correc Holdings, check their website at https://www.correc.co.jp/ and contact their public relations team at [email protected].


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Topics Consumer Products & Retail)

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