#Japan #Tokyo #Muji #Corporate Site #Design Update

Major Overhaul of MUJI's Corporate Website

On December 17, 2023, MUJI's parent company, Ryohin Keikaku Co., Ltd., based in Bunkyo, Tokyo, officially unveiled its completely redesigned corporate website, the first significant update in nearly ten years. This renewal aims to better articulate the company's commitment to improving everyday living and society, aligning with its philosophy of "simple luxury without feeling inferior."

Redesign Goals

The overhauled website serves to clearly communicate various business operations, including the MUJI brand itself. This initiative is part of a broader commitment to offering stakeholders comprehensive insights into Ryohin Keikaku's activities and corporate information.

Expanded Content

Since announcing its "second entrepreneurial phase" in 2021, Ryohin Keikaku's business and activities have diversified significantly. In response to this growth, the new website now features an expanded "Business Introduction" page that categorizes their various domains.

Additionally, the sections dedicated to "Shareholder and Investor Information" and "Sustainability" have been reorganized for better accessibility. New segments like "Pick-Up Information" related to sustainability and "IR Topics" for shareholders and investors have been included, ensuring that crucial information is readily available and timely.

Design Enhancement

The visual aspect of the new site is noteworthy, incorporating numerous visuals to facilitate intuitive comprehension of the content. With a focus on clarity and ease of navigation, each page employs distinct layouts and imagery, making it easier for users to find the information they seek.

Moreover, the site is optimized for seamless access across devices, featuring improved user interface navigation that ensures a consistent experience for all visitors.

Main Content Features

• - About MUJI: A comprehensive overview of not just the brand but its core values and contributions to a better society.
• - Business Introduction: This section details various business arms and initiatives under Ryohin Keikaku, highlighting their ongoing commitment to innovation and community engagement.
• - Shareholder & Investor Information: A streamlined page offering essential data for investors, enhancing transparency and accessibility.
• - Sustainability: This updated section underscores the company's commitment to sustainable practices and provides insights into ongoing projects and initiatives.

Ryohin Keikaku is dedicated to continuing this trajectory of improvement, seeking to provide stakeholders with an easy-to-use, informative corporate site. The focus will be on further enriching the website's content while ensuring that information is delivered swiftly and accurately. This renewal not only exemplifies their commitment to transparency but also reinforces their mission of enhancing everyday living through thoughtful business practices.
Every aspect of the new site reflects their philosophy of conducting business with integrity, making it easier than ever for stakeholders to engage with the company’s vision and activities. With these enhancements, Ryohin Keikaku aims to foster a deeper connection with its audience, aligning business goals with the values of simplicity and community well-being.

In conclusion, as MUJI embarks on this new digital journey, the revamped corporate website stands as a testament to their evolution and continued commitment to excellence in serving their customers, investors, and the broader community.