#USA #Dallas #Parks Associates #IoT #Cliff Raskind

Parks Associates Expands with Cliff Raskind

Parks Associates, a renowned international research and consulting firm, has recently appointed Cliff Raskind as Consulting Director and Contributing Analyst. This strategic move signifies the firm’s intent to enhance its growing consulting practice as it prepares to celebrate its 40th anniversary. With Raskind’s extensive experience and expertise in devices, IoT, and emerging technologies, the company is well-positioned to strengthen its services in this competitive landscape.

Raskind brings more than 15 years of relevant experience, primarily as a prominent analyst at Strategy Analytics. There, he provided insights into the wireless sector, smart devices, and the Internet of Things (IoT). His impressive career also includes holding leadership roles, such as overseeing global device competitive intelligence for a major original equipment manufacturer (OEM). His work spans various crucial areas, including total addressable market (TAM) sizing, strategic foresight for emerging technologies, go-to-market strategies, and competitive benchmarking.

As the new Consulting Director, Raskind will be essential in driving Parks Associates' consulting business forward. His expertise aligns perfectly with the firm's established strengths in connected devices and digital services, such as smartphones, tablets, wearables, and the connected home. Jennifer Kent, Vice President of Research at Parks Associates, emphasized the significance of Raskind’s addition, stating that his mobile and connected device expertise adds a critical dimension to the team. She noted that it would enhance the firm's ability to deliver insightful guidance to clients navigating the continuous disruption caused by technology.

Raskind himself expressed excitement about joining Parks Associates during this pivotal phase of growth. He remarked that the firm’s decades of reliable data and analysis provide a unique perspective on market evolution. His anticipation lies in expanding consulting capabilities based on the firm’s strong research foundation, enabling clients to better anticipate changes and strategize effectively.

With this appointment, Parks Associates underscores its commitment to providing insightful market intelligence and consulting support to its clients in devices, silicon, software, and services. Recent projects of the firm include evaluating opportunities in connected water management, advising rental housing operators on smart amenity bundles, and providing critical forecasts to support fundraising for an early-stage company.

Elizabeth Parks, President and Chief Marketing Officer at Parks Associates, highlighted how Raskind’s depth of analysis and forecasting abilities will directly benefit clients as they navigate the complexities of the connected technology markets. This collaboration marks a significant step in the firm’s quest to enhance its consulting capabilities, thus offering reliable insights built on its historical proprietary data.

In its nearly four decades of existence, Parks Associates has remained a trusted source for industry leaders looking to navigate the intricacies of connected technologies. The addition of Raskind is expected to bolster the firm’s consulting abilities, aligning it with the demands of clients who seek reliable data and insights.

For those interested in scheduling interviews with an analyst or seeking specific data, Parks Associates encourages contact with Mindi Sue Sternblitz-Rubenstein, their representative.

In conclusion, as Parks Associates embarks on this exciting journey into its 40th year, the inclusion of Cliff Raskind marks a pivotal moment for the firm, enhancing its credibility and capabilities in an ever-evolving field. With his extensive background and dedication, both Parks Associates and its clients stand to benefit significantly from his insights and experiences in the rapidly changing landscape of consumer technology.