TechTouch Dominates the DAP Market
TechTouch Inc., known for its cutting-edge AI-powered Digital Adoption Platform (DAP), has made headlines by achieving the number one position in the DAP market for five consecutive years. According to a market research report by ITR published in October 2025, TechTouch captured an impressive
52.4% market share in vendor sales. The DAP market is soaring, with projections estimating that revenue for the
2024 fiscal year will reach
¥65.9 billion, an astonishing increase of
66% compared to the previous year.
DAP Market Growth and TechTouch's Expanding Reach
As the DAP market continues its rapid growth trajectory in 2024, with about
70% growth from the previous year, TechTouch is solidifying its position by installing its solutions across all business scales. Notably, the company is gaining traction in both
large corporations with over
10,000 employees, and in
small and medium-sized enterprises with less than
1,000 employees, capturing a significant share across the board. By 2024, TechTouch is expected to dominate the market across all sectors of the business landscape, including manufacturing and services.
In the realm of small and medium enterprises, TechTouch successfully secured over half of the share, while maintaining a robust share exceeding
60% among larger corporations. Such widespread adoption speaks volumes about the platform's effectiveness and user-friendliness.
Expansion into Public Sector, Data, and AI
March saw a significant milestone for TechTouch as it completed compliance with LGWAN (Comprehensive Administrative Network), becoming the only DAP solution operational in this environment, which has enhanced its adoption within municipalities and government agencies. This transition has catalyzed stronger digital engagement within public service sectors.
In addition to enhancing system utilization in DX (digital transformation), TechTouch is also venturing into data utilization and analysis services. This initiative was exemplified in April 2025 with the launch of the
AI Central Voice, a data strategy AI agent capable of analyzing qualitative data to bolster decision-making processes.
TechTouch emphasizes supporting not just the installation of its systems, but also the utilization of onsite data, reinforcing its commitment to providing comprehensive feature and service development.
Notable Implementations for 2025
Some highlighted partnerships and implementations for 2025 include:
- - Ando & Co.: November 2025
- - Nippon Steel Corporation: September 2025
- - Yukijirushi Meiji Milk Products: September 2025
- - Daihatsu Motor Co., Ltd.: September 2025
- - Shin-Etsu Chemical Co.: September 2025
- - Murata Machinery, Ltd.: July 2025
- - TIS Inc.: July 2025
- - Kyushu Railway Company: June 2025
- - Yamaha Corporation: June 2025
- - Chudenko Corporation: March 2025
Along with successful partnerships in the public sector, such as teaming up with
Kawai Institute of Studies in October and local governments like
Osaka City in September, these implementations bolster TechTouch's visibility as a leading brand in the digital adaptation space.
Award Achievements in 2025
TechTouch's accolades reflect its unwavering growth:
- - ITreview Grid Award 2025 Fall: Leader in two categories, marking its 11th consecutive award.
- - Ranked 67th in the Great Place to Work's Asia ranking (August 2025).
- - Secured 2nd place in the young worker category of the Great Place to Work survey.
The company's commitment to enhancing the workplace environment, underscored by multiple evaluations as a top employer, is evident by its consistent recognition across various platforms.
About TechTouch DAP
TechTouch Inc. specializes in providing a
Digital Adoption Platform that stands as the market leader domestically, with over
8 million users (as of May 2025). It is widely deployed among major enterprises and government entities, streamlining user experiences in system operations through its no-code interface. TechTouch not only simplifies the creation of operational guides but also enhances user engagement. Its ongoing developments focus on enriching its AI capabilities and offering the
AI Central Voice, showcasing a forward-thinking approach to IT optimization across various sectors.
For more information about TechTouch's offerings and corporate activities, visit their official website
TechTouch.