Discover ‘KIMONO COLLECTION 2025’ by ituwa
Bringing Tradition and Modernity Together
Based in the heart of Tokyo, UNO DESIGN has unveiled its latest line under the original dress brand ‘ituwa’. The newly released ‘KIMONO COLLECTION 2025’ features eight exquisite designs that elegantly blend traditional Japanese bridal wear with contemporary fashion sensibilities.
The collection, dubbed ‘夢現 YUME UTSUTSU’ (Dream and Reality), showcases luxurious fabrics sourced from France, Italy, and Spain, creating a unique fusion that captures the essence of traditional kimono styles while introducing modern cuts and styles. The result is a bridal attire that looks and feels like a dress, offering brides ultimate freedom and beauty on their special day.
A Closer Look at the Collection
Among the eight stunning designs, two pieces were first unveiled at the recent Tokyo exhibition and will be available for fitting at the ituwa bridal salon starting this October and November. Themes inspired by nature and the changing seasons have been intricately woven into each garment, with designs like ‘雪中花 S E C H U K A’ and ‘藍桜 A I Z A K U R A’ drawing upon traditional imagery to create gowns that narrate a story as each bride walks down the aisle.
The collection's standout features include exquisite jacquard techniques, where patterns are intricately woven rather than printed, allowing the fabric to maintain a soft flow while gently highlighting the bride's elegance. The subdued motifs ensure that the focus remains on the bride, complementing her beauty while providing a chic canvas for bridal accessories and bouquets.
Innovative Styles for the Modern Bride
Brides can look forward to designs that are contemporary yet rooted in tradition. With fabrics that include shimmering gold threads interwoven within the materials, the gowns present an understated richness that complements a variety of wedding venues, from historic settings to modern celebrations. Notable pieces include light and airy designs such as ‘香久山 K A G U Y A M A’, with soft outlines that elevate traditional kimono silhouettes into modern bridal fashion.
The brand aims to enhance each bride’s experience, allowing them to feel light and free while exhibiting their unique style. The dream-like collection features patterns that resemble watercolor paintings, seamlessly merging the beauty of nature with high couture artistry.
Exhibition Details and Future Availability
The collection will be showcased in an upcoming exhibition aimed at press, buyers, and industry professionals—held at LIGHT BOX STUDIO in Tokyo on September 1 and 2, followed by a display at MAISON STUDIO in Fukuoka on September 29 and 30. Although reservations are not required, prior applications will prioritize attendees. Following the exhibitions, the collection will be available for fittings at the ituwa bridal salon in Azabu from October through November.
As the brand prepares for a nationwide rollout with partner salons in Spring 2026, the anticipation around the collection continues to grow. Since its inception, ituwa has captivated audiences with previous collections, showcasing stunning pieces inspired by the natural world.
A Legacy of Craftsmanship by UNO DESIGN
Founded by Yuichi Uno, who has made significant strides in the bridal industry since launching UNO DESIGN in 2015, the ituwa brand has quickly gained recognition for its innovative designs and quality craftsmanship. Yuichi Uno, previously a leading designer at a renowned wedding dress company, has brought his expertise to create bridal wear that resonates with both Japanese tradition and contemporary fashion.
As brides prepare for their special day, the ‘KIMONO COLLECTION 2025’ stands as a testament to the beauty that lies at the intersection of tradition and modernity, promising to deliver an unforgettable bridal experience. For more information and reservations for fittings, visit
ituwa’s official website.