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2025 MLS Season Gains International Spotlight

As Major League Soccer (MLS) gears up for its 2025 season, fans are witnessing an unprecedented surge in international interest, especially on StubHub, the premier marketplace for live event tickets. Recent data reveals that ticket purchases from global buyers have significantly increased, climbing from 44 countries last year to 48 countries this season. This trend showcases MLS’s growing reputation beyond the confines of the United States.

Columbus Crew Takes the Lead

One of the most striking outcomes from the StubHub report is the emergence of Columbus Crew as the most sought-after MLS team this season. Surpassing Inter Miami CF—despite the star-studded lineup featuring Lionel Messi—Columbus has captured fans’ attention with their impressive performances and back-to-back appearances in MLS Cup championships. Sales for Columbus Crew have skyrocketed, attracting a staggering tenfold increase in demand compared to the previous season.

It’s vital to note that the Crew’s most anticipated confrontation will be against Inter Miami on April 19, an event expected to draw immense interest and set sales records.

Notable Global Trends

The rise in international ticket purchases can be observed in several key areas:

• - Canadian fans, in particular, have shown remarkable enthusiasm, purchasing nearly four and a half times more tickets compared to the second-most active country, Argentina.
• - Additionally, ticket purchases from Argentina have surged by 54% since last year, showcasing Messi's impactful presence and the enthusiasm surrounding his team, even as Inter Miami maintains a strong sales position behind Columbus.

San Jose Earthquakes’ Remarkable Growth

The San Jose Earthquakes have emerged as another compelling story from the ticket sales data. This year, they have experienced a staggering 39-fold increase in ticket sales compared to this time last season, catapulting them to the third-highest position in total sales. The Earthquakes will have their showdown with Inter Miami on May 14, an event poised to have the highest average ticket price for the season.

Impressive Highlights from the StubHub Report

Key findings from the StubHub report include:

• - Top In-Demand MLS Teams for 2025: 1. Columbus Crew 2. Inter Miami CF 3. San Jose Earthquakes 4. New England Revolution 5. Houston Dynamo.
• - Teams with the Largest Increase in Sales: 1. Houston Dynamo 2. San Jose Earthquakes 3. Columbus Crew.
• - Best-Selling Games:

- Inter Miami CF at Columbus Crew on April 19
- Inter Miami CF at San Jose Earthquakes on May 14
- New York City FC at Inter Miami CF on February 22.

Conclusion

As Adam Budelli from StubHub noted, the growing international interest in MLS illustrates a promising future for the league. With emerging stars and established legends like Messi, MLS continues to broaden its reach, gaining traction among a diverse and global audience. For fans, the upcoming season does not merely represent local rivalries; it’s a showcase of talent that transcends borders, promising to deliver excitement and unforgettable live experiences.

For more detailed insights and updates on the MLS season, you can visit StubHub's dedicated page at stubhub.com/2025MLSpreview.