QuidelOrtho's Commitment to Excellence Acknowledged with Three IMV ServiceTrak™ Awards in 2025

QuidelOrtho Recognized for Outstanding Performance in Clinical Diagnostics



QuidelOrtho, a leading provider of innovative diagnostic solutions, has recently made headlines by securing three prestigious awards at the 2025 IMV ServiceTrak™ Awards. This accolade, presented by the Association for Diagnostics and Laboratory Medicine, illustrates QuidelOrtho's unwavering commitment to customer satisfaction across pivotal performance criteria.

Celebrating Excellence



During the 2025 IMV ServiceTrak™ Awards, QuidelOrtho received recognition for best overall system performance in both Chemistry and Integrated Systems categories. Moreover, they were acknowledged for providing the best overall service, underscoring their dedication not only to product excellence but also to outstanding customer care.

The company earned remarkable rankings in essential categories for Integrated Systems. QuidelOrtho was rated:
  • - #1 Overall Net Promoter Score (NPS) by Manufacturer
  • - #1 Overall Manufacturer Performance
  • - #1 Overall Service Engineer Performance
  • - #1 Overall Training Performance

This impressive set of achievements reflects QuidelOrtho's focus on improving reliability, quality, and service—key elements that their customers value the most. The company has seen significant advancements due to a dedicated investment in these areas, leading to a notable 17-point increase in their NPS. This jump marks the largest gain within the category, showcasing enhanced customer loyalty and satisfaction.

Commitment to Customers



A central theme in QuidelOrtho's strategy has been their strong commitment to listening closely to customer feedback and aligning their initiatives with what customers prioritize. This has enabled them to craft smart, customer-focused solutions aimed at elevating laboratory efficiency and outcomes.

Karen Taylor, Senior Vice President of Customer Experience at QuidelOrtho, expressed her gratitude at receiving the awards: “We’re honored to be recognized with three awards and top rankings in this year's IMV ServiceTrak Awards. However, it is the ongoing trust and collaboration of our customers that we cherish the most. These results reflect their feedback and our mutual commitment to improving outcomes together.”

QuidelOrtho's innovations, such as the QuidelOrthoCQ™ solutions, are designed to empower customers to direct their focus towards what truly matters, enhancing their workflow and improving patient care.

Employee Development as a Key Driver



Another pivotal factor in QuidelOrtho's recent success has been their investment in employee development through specialized customer experience training. This initiative has not only facilitated their innovative strides but has also fostered stronger relationships with their customer base.

A Bright Future Ahead



QuidelOrtho remains steadfast in its mission to drive ongoing innovation in the diagnostics landscape. With a commitment to ethical responsibility and customer satisfaction, they continue to pave the way forward in enhancing laboratory testing solutions.

The IMV ServiceTrak Awards are defined through an independent research methodology that gauges manufacturer performance in the in-vitro diagnostic space, with contributions from laboratory testing professionals across approximately 1,800 clinical testing locations. For over 25 years, this award program has provided valuable insights into service trends and manufacturer ratings in laboratory diagnostics.

In conclusion, QuidelOrtho stands as a testament to the power of customer partnerships and innovation in transforming clinical diagnostics. Their dedication to enhancing customer experiences and outcomes is setting a gold standard for the industry, and they are likely to remain a leader for years to come.

Topics Health)

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