#Japan #Japanese snacks #ITo Co. #Mr. ITo #Omitama

ITo Co., Ltd.: Aiming for 10 Billion Yen

ITo Co., Ltd., based in Kita-ku, Tokyo, is making significant strides toward its goal of becoming a 10 billion yen enterprise. Under the leadership of President Keisuke Yamazaki, the company has announced an ambitious plan to bolster its production capacity by launching a new facility in Omitama City, Ibaraki Prefecture. This new factory is set to commence operations in April 2026, marking a major milestone for the growing snack manufacturer.

The forthcoming factory aims to enhance the production capabilities of ITo's flagship brand, the Mr. ITo line, which includes popular products like the Langley series and tart series. With consumer demand continually on the rise, the new facility will ensure that ITo is well-equipped to meet these evolving needs. The company is also committed to accelerating the development of new products, further diversifying its offerings to adapt to the increasingly complex preferences of its customer base.

Details of the New Factory

On March 19th, a completion ceremony will be held ahead of the factory’s operational launch in April. Here are some key details about the new facility:

• - Location: 1667 Nishigochi, Omitama City, Ibaraki Prefecture
• - Business Focus: Manufacturing of cookies and biscuits
• - Investment: Approximately 5 billion yen
• - Total Built Area: 7,322.47 square meters (Total floor area: 7,892.98 square meters)

With this substantial investment, ITo Co. aims to not only scale up production but also drive innovation within its product lines. As the snack market evolves, ITo intends to remain at the forefront with new offerings that cater to consumers' tastes and preferences.

Company Overview

Founded on August 12, 1952, ITo Co., Ltd. has grown into a significant player in the snack food industry in Japan. The company is focused on the production and sale of cookies and biscuits and employs around 227 people.

• - Head Office: 8th Floor, Tabata ASUKA Tower, 1-1-1 Tabata, Kita-ku, Tokyo, 114-0014, Japan
• - Website: Mr. ITo

As ITo Co. continues to innovate and expand, the establishment of this new factory is a testament to its strategic vision and commitment to quality. The company is well-positioned to adapt to market changes and consumer preferences as it works towards its ambitious financial goals. This new phase marks not only growth for ITo but also highlights Japan's dynamic snack industry, where companies are striving to meet ever-increasing consumer demands.