#United States #Folsom #USHBC #VentureFuel #Blueberry Accelerator

The Second Annual Blueberry Boost Accelerator

The U.S. Highbush Blueberry Council (USHBC), in collaboration with VentureFuel, has officially opened applications for the second edition of the Blueberry Boost Accelerator. This program aims to discover and nurture innovative startups that utilize blueberries as a primary ingredient. Following the success of the inaugural program, the 2026 accelerator invites startups to apply by June 12, 2026, as they seek to enhance the blueberry industry's presence through creative and market-driven solutions.

Program Overview

The Blueberry Boost Accelerator is an eight-week hybrid program designed for early-stage, revenue-generating companies that are innovating with blueberries. Participants will benefit from expert mentorship, tailored commercialization support, and strategic guidance essential for rapid growth. Selected startups will gain access to professional brand assets including video commercials and sales materials, increased media exposure, and invaluable connections to buyers, investors, and industry leaders.

The ultimate goal of the program is to propel the cohort’s growth and facilitate their participation in the upcoming Blueberry Convention scheduled for September 22-25, 2026, in Monterey, California. There, startups will have the unique opportunity to showcase their products and pitches to a broader audience, vying for cash prizes to further boost their business endeavors—$20,000 for the grand prize and $10,000 for the runner-up.

Why Blueberries?

Blueberries are increasingly recognized for their versatility in various industries. They not only cater to health-conscious consumers but also offer immense potential across multiple product categories. Kevin Hamilton, Vice President of Global Marketing and Communications at USHBC, states, "We’re aiming to make blueberries the world’s favorite fruit through innovation, and by uniting startups with industry leaders, we can realize groundbreaking ideas that significantly contribute to the market."

From snacks and beverages to personal care items, the scope for innovation with blueberries is vast. The accelerator is actively seeking products across diverse sectors, including:

• - Snacks
• - Frozen goods
• - Alcoholic and non-alcoholic beverages
• - Confectionery
• - Personal care items (skincare, cosmetics)
• - Wellness products
• - Ready-to-eat meals
• - Sauces and dressings
• - Pet products

How to Participate

Interested applicants are encouraged to attend a virtual information session scheduled for May 14, where they can learn more about the accelerator, key areas of interest, and the application process. The information session promises to provide insight into how startups can effectively utilize the program to maximize their potential and market reach.

Looking Ahead

Fred Schonenberg, founder and CEO of VentureFuel, expressed enthusiasm for the continuation of the Blueberry Boost Accelerator. He noted, "Blueberries are a highly versatile ingredient that fit seamlessly into today’s demands for nutritious yet delectable products. This year is just the beginning of our exploration into the expansive possibilities for blueberries in innovative new applications."

The Blueberry Boost Accelerator represents a significant effort by USHBC to enhance the food industry through technological advancements and new ideas. With the continued commitment to supporting entrepreneurs and fostering innovation, USHBC is poised to strengthen its position in the market and provide consumers with exciting new blueberry products.

For more details about the application process or to learn more about using blueberries in your products, visit the Blueberry Boost Accelerator website and the USHBC food service page.

About USHBC and VentureFuel

The U.S. Highbush Blueberry Council was established in 2000, serving as a promotion program that oversees the marketing and research initiatives for blueberry growers in North and South America. The organization is committed to ensuring high standards of blueberry production and promoting market growth.

VentureFuel helps organizations innovate and maximize market potential through a structured approach focusing on partnerships and entrepreneurial growth. Their strategies allow established companies to capitalize on new technologies and ideas quickly and effectively.