#Japan #Tokyo #Self Cafe #unmanned cafe #Umejima

Self Cafe Umejima: Embracing a New Era in Cafes

On November 22, 2023, the latest addition to the Self Cafe chain, the Self Cafe Umejima, opened its doors in the heart of Tokyo, marking the third establishment in the area. Unlike traditional cafes, this unmanned haven allows guests to enjoy an unlimited stay by simply purchasing a drink. With no need for prior reservations or membership, it's designed for anyone looking for a quiet place to work, study, or just relax.

The Concept of Self Cafe

Self Cafe operates on a completely unmanned model, ensuring that customers can enjoy beverages and make use of the facilities without any face-to-face interaction. By purchasing one drink, visitors can access a tranquil environment featuring power outlets and high-speed Wi-Fi for as long as they wish. With the increasing demand for such spaces since 2023, Self Cafe is rapidly expanding its footprint, aiming to reach a staggering 70,000 monthly patrons by July 2025. This unique setting is particularly favored by students, freelancers, and professionals who prefer to work in solitude.

A Hidden Gem in Umejima

Located just a three-minute walk from Umejima Station on the Tobu Skytree Line, the Self Cafe Umejima is nestled in a tranquil residential area. This makes it an ideal spot for students looking to study after school or professionals seeking a productive environment to tackle tasks outside their homes. With nearby schools and easy accessibility for working individuals, it’s expected to become a go-to study space for many.

Features of Self Cafe

• - Completely Unmanned Operations: All interactions occur without personal contact, offering a stress-free experience.
• - Unlimited Stay: Enjoy your chosen beverage and stay for as long as desired, perfect for studying or working.
• - Equipped with Power Outlets and High-Speed Wi-Fi: Ideal for both online meetings and personal device usage.
• - Cashless Transactions: Accepts various payment methods, eliminating cash hassles.
• - No Reservations Required: Open for spontaneous visits without any pre-booking.
• - Food Friendly: Guests are welcome to bring light snacks (certain locations excluded).

The Self Cafe is quickly becoming popular, offering a unique blend of flexibility and comfort. It is described as neither a cafe nor a co-working space but instead offers the ideal balance for those seeking distraction-free environments to work or study.

Why Customers Love It: The Demand for Undisturbed Time

One of the main attractions of Self Cafe is the ability to relax and be unbothered. In an age where remote work and personal study have become prevalent, finding a comfortable environment to concentrate can be challenging. Traditional cafes can feel crowded, and home environments often lack focus. Self Cafe bridges this gap by providing a space where individuals can immerse themselves in their work without interruptions. Customer feedback highlights sentiments such as:

• - "I feel safe without needing to talk to anyone."
• - "I can focus without worrying about others."
• - "It’s my personal haven to unwind."

Recent Expansion Plans

As of November 2025, the Self Cafe brand will continue to grow with two recent openings:

• - Self Cafe Otsuka Station South Entrance (Tokyo, Toshima) on July 31
• - Self Cafe Sugamo Station South Entrance (Tokyo, Toshima) on November 1

These recent additions are expected to increase the chain’s total to 52 locations nationwide, with plans for more cafes in the Kanto, Kansai, and Tokai areas, continually providing accessible “me time” for everyone.

Media Attention and Popularity

Self Cafe has gained widespread recognition across various mass media outlets. Notable mentions include:

• - NHK Nagoya featuring it as a new café trend;
• - Tokai TV discussing the convenience of spaces for side-job workers;
• - Toyo Keizai Online covering it as an emerging model in study cafe services;
• - Nikkei Trendy spotlighting it as a futuristic café of 2025.

Social media platforms have also fueled its popularity, with numerous users praising the ambiance and comfort it provides. Comments like “I can really focus here,” “It feels cozy,” and “It’s so convenient yet comfortable” have made waves online, attracting attention from both students and professionals alike.

Future Vision

Looking ahead, Self Cafe plans to not only introduce city-centric model stores but also expand into suburban residential areas and regional cities. Improvements to current stores, such as increased seating and upgraded lighting, are already in progress. The philosophy of offering a sanctuary for those wanting to avoid social interactions while still enjoying comfort and focus will be expanded throughout Japan.

Store Information

• - Name: Self Cafe Umejima
• - Features: Free Wi-Fi & power supply
• - Location: 8-3-9 Umeda, Adachi Ward, Tokyo, 4th Floor, Ishii Sunny Building
• - Access: 1-minute walk from Umejima Station, Hibiya Line
• - Hours: Open 24 hours
• - Seating: 30 seats

The Self Cafe provides an innovative, convenient café experience that accommodates busy lifestyles. Ideal for focusing or relaxing, the café promises comfort without the constraints of traditional environments. Enjoy a moment of calm in your life by visiting Self Cafe now!