Hassaku Drinks Unveiled
2025-05-13 04:42:27

Limited Edition Drinks Featuring Japan's Top Hassaku Syrup at GGCo. and LAVAROCK

Discover Refreshing Summer Drinks at GGCo. and LAVAROCK



This summer, two renowned spots in the Kamiyacho area—GGCo. Café & Bakery and LAVAROCK Dining & Bar—are partnering with a local agricultural highlight from Wakayama Prefecture. Starting from May 19 until June 30, 2025, these establishments will offer exclusive drinks crafted with "The Hassaku," a syrup made from the most abundant hassaku fruits in Japan.

A Collaboration with CoCo JAPAN


The drinks are part of a strategic initiative known as the CoCo JAPAN project, which promotes outstanding Japanese products both domestically and internationally. The syrup, produced in Kinokawa City, Wakayama, promises a refreshing taste that perfectly complements the season.

Exciting Drink Menu at GGCo.


At GGCo. Kamiyacho, customers can look forward to the following drinks:
  • - Hassaku Ice Tea (¥580): An invigorating blend of GGCo.’s signature Earl Grey tea combined with “The Hassaku” syrup and fresh hassaku pieces, creating a fruity, refreshing iced tea that’s perfect for warm days.
  • - Hassaku Espresso Tonic (¥620): A harmonious balance of the bright acidity and subtle bitterness of “The Hassaku” syrup with rich espresso, enhanced by tonic water for a refreshing burst, making it ideal for early summer sipping.

GGCo. Kamiyacho is located at 4-1-1 Toranomon, Minato-ku, Tokyo, and can be reached at 03-6381-5309. The café operates from 8:00 to 19:00, closing on weekends and public holidays. With a capacity of 61 seats, it’s a cozy spot to enjoy refreshing beverages.

Flavorful Offerings at GGCo. Shiroyama


From June 2 until June 30, GGCo. Shiroyama will also join the celebration:
  • - Hassaku Frozen Drink (¥680): This summertime delight transforms the tangy and refreshing flavor of “The Hassaku” into a frozen juice, a perfect way to cool down during hot days.

Located at 4-3-1 Toranomon, Minato-ku, Tokyo, GGCo. Shiroyama's contact number is 03-6435-6443, and it operates under the same hours and closed days as GGCo. Kamiyacho.

Exciting Cocktails at LAVAROCK


Additionally, LAVAROCK will offer unique cocktails featuring the same hassaku syrup.
  • - Hassaku Frozen Lemon Sour (¥1,000): A delightful combination of frozen sour with the refreshing essence of “The Hassaku,” making it a lighter cocktail option.
  • - Hassaku Frozen Grapefruit Sour (¥1,000): Similar to its lemon counterpart, this drink incorporates grapefruit flavors, offering an equally delectable experience.

Located at 5-13-1 Toranomon, MT Building, Tokyo, LAVAROCK can be reached at 03-6452-9640. The establishment's hours are 11:30 to 14:30 (last order at 14:00) and from 17:00 to 22:00 (last order at 21:00), and it too is closed on weekends.

Quality of “The Hassaku” Syrup


“The Hassaku” syrup is produced by Matsubara Farm, known for its traditional methods and exceptional quality. By using the finest hassaku from Kinokawa City, the syrup encapsulates the fruit's unique flavor profile—bitter yet refreshing. The production process avoids any added water, ensuring that the authentic taste of the fruit shines through. This meticulous attention to detail has earned it the Kinokawa City-certified brand label "ISSEKI."

The Essence of Hassaku in Wakayama


Originally discovered in Hiroshima, hassaku cultivation has thrived in Kinokawa City since the 1960s. Today, Wakayama boasts the largest production of hassaku in Japan, with Kinokawa accounting for about 57% of it. The local climate and conditions foster a unique balance of acidity, sweetness, and bitterness, setting Kinokawa's hassaku apart from others.

CoCo JAPAN Project


Launched in July 2022 by Moritrust Co., the CoCo JAPAN project aims to spotlight Japan's hidden gems and expand their reach both domestically and internationally. By providing promotional opportunities and hosting events, this initiative seeks to elevate the profile of extraordinary Japanese products.

For more information about the CoCo JAPAN initiative, please visit CoCo JAPAN’s official website.

Visit GGCo. and LAVAROCK


Explore the refreshing offerings at GGCo. and LAVAROCK this summer and experience the unique taste of Japan’s premier hassaku syrup. Don't miss out on this limited-time collaboration that combines local flavors with urban sophistication!


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Topics Consumer Products & Retail)

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