#Japan #car rental #Shibuya #Monthly Go #Mobility Edition

Mobility Edition's Strategic Funding Initiative

In a significant move to bolster its operations, Mobility Edition, the company behind the mid-to-long term rental service "Monthly Go," has successfully completed an angel funding round. This round saw participation from esteemed investors, including Noboru Hachimura, the founder of Opt (now Digital Holdings), and Yuki Teratani, CFO of SODA. The aim of this infusion of capital is to enhance the vehicle supply structure and the overall operational framework, accelerating the company's growth trajectory.

Context of Fundraising

The current automotive landscape has witnessed a shift in consumer preferences, with an increasing demand for flexible vehicle use extending beyond short-term rentals. More individuals are seeking cars for several weeks or months, driven by various needs, such as waiting for new car deliveries, alternative transportation during repairs, or lifestyle needs tied to relocation and temporary returns home.

Despite this burgeoning demand, the existing rental and car-sharing services primarily cater to short-term rental customers, falling short in addressing longer-term usage requirements. Recognizing this gap, Mobility Edition has developed "Monthly Go," a rental service specifically designed for long-term use. This latest fundraising will enable the company to respond more reliably and flexibly to the shifting market dynamics.

Future Aspirations

With the new funding, Mobility Edition plans to focus on three key areas to enhance business growth and customer satisfaction:

1. Stabilization and Expansion of Vehicle Supply: The company intends to strengthen its vehicle procurement network to enhance its capability to adapt to demand fluctuations.
2. Improving Business Operations: By refining organizational structure and operational efficiencies, Mobility Edition seeks to elevate service quality and broaden its service areas.
3. Enhancing Customer Experience: Improvements will be made to streamline the process from application to vehicle return, making long-term rentals even more convenient for users.

The company is committed to creating a society where individuals can access vehicles easily for the necessary duration without hassle.

Insights from Investors

Noboru Hachimura

Noboru Hachimura, founder of Opt, expressed his enthusiasm: "I am thrilled to support this venture initiated by my friends at Mobility Edition. Their efforts in creating new market opportunities are commendable, and I look forward to seeing the positive impact they will have on society."

Yuki Teratani

Yuki Teratani highlighted the company's potential: "Amidst diverse vehicle utilization needs, I see great promise in Mobility Edition's initiatives. I am excited to support the rapid expansion of 'Monthly Go' and assist the company in evolving into a leading mobility tech entity addressing Japan's transportation challenges."

Leadership Perspective

CEO Masato Goto

Masato Goto, CEO of Mobility Edition, shared his gratitude for the recent investment, noting, "We have aimed to provide solutions for individuals requiring vehicles during waiting periods, repairs, relocations, and other scenarios. It is clear that there are people whose lives depend on having access to a car. We want to fill this gap in the mobility infrastructure. Through this funding, we will enhance our vehicle supply and operational capabilities while striving to offer a user-friendly and reliable service."

Co-CEO Ken Tajima

Ken Tajima, Co-CEO, underscored the importance of their approach: "The feedback we receive reinforces our commitment to familiarity with 'rental' as a concept. We wish to address the needs of those who require vehicles immediately. Our use of digital and AI technology will redefine the rental experience, ensuring that utilizing a car for the necessary duration becomes a standard expectation in Japanese society."

Service Overview and Company Profile

"Monthly Go" is an advanced rental service tailored for mid-to-long-term needs, offering an adaptable solution for customers requiring vehicles during delivery waits, repairs, relocations, or brief returns home.

Company Information
Name: Mobility Edition Co., Ltd.
Representative: Masato Goto
Location: 1-32-5 Uehara, Shibuya-ku, Tokyo 151-0064, Japan
Business: Monthly rental vehicle services
Service Website: Monthly Go

Media Inquiries
For inquiries, please contact:
E-mail: [email protected]
Contact Person: Masato Goto