Hagens Berman Warns Investors of Potential Risks in Primo Brands Amid Merger Controversy
Hagens Berman's Investor Alert on Primo Brands
On January 8, 2026, the national shareholder rights law firm Hagens Berman announced an alert for investors in Primo Brands Corporation (NYSE: PRMB). This warning revolves around the impending deadline for filing as the lead plaintiff in an ongoing securities class action lawsuit. As the complexities of this case unfold, investors who have suffered significant losses are being urged to act quickly, as the deadline to file is set for January 12, 2026.
Background of the Lawsuit
The class action lawsuit aims to recover losses incurred by investors following the revelation of a serious operational crisis within Primo Brands that was allegedly concealed after the merger between Primo Water and BlueTriton Brands. Despite the company’s management repeatedly assuring stakeholders of a “flawless” merger integration, the outcomes have contradicted these claims. Instead of accelerating growth as promised, the merger reportedly led to a catastrophic failure in technology, logistics, and customer service.
The initial signs of trouble began surfacing on August 7, 2025, when the company posted disappointing second-quarter results and reduced its guidance. Management attributed some problems to “service issues,” which resulted in a 9% decline in stock value. However, the most significant downturn occurred on November 6, 2025, when Primo Brands disclosed a steep cut in its full-year adjusted EBITDA guidance and a sudden replacement of its CEO. Upon this announcement, the stock plummeted by 21%, erasing substantial shareholder value.
Reed Kathrein, the partner at Hagens Berman leading the investigation, noted that the critical aspect of the lawsuit focuses on the contrast between the company’s assurances of a flawless merger and the unsettling admissions from the new CEO about “self-inflicted” disruptions that have significantly impacted the ReadyRefresh delivery service.
Allegations of Misrepresentation
The allegations in the lawsuit center around several key points:
1. False Assurances: Management claimed that the integration process with BlueTriton Brands was on track and would yield expected synergies. These statements, however, did not align with the operational reality that was marked by significant breakdowns.
2. Undisclosed Operational Risks: Reports have surfaced that the swift integration led to severe technological failures, supply chain disruptions, and tremendous customer service challenges, particularly affecting the direct delivery segment of the business.
3. Series of Disclosures: The case outlines critical disclosure events including the reported failures in their Q2 results and the subsequent admission of deeper issues during the November announcement, which led to a drastic re-evaluation of the company’s health by investors.
Steps Forward for Investors
Hagens Berman, known for its thorough prosecution of complex securities fraud cases, is actively advising investors who acquired PRMB shares between June 17, 2024, and November 6, 2025, and have faced losses due to the alleged undisclosed failures in merger integration. The firm is committed to scrutinizing the timeline in which management was aware of the operational failures.
For any investors who believe they may have a claim, the firm provides a secure form for submission of losses related to the case, along with direct contact information for Reed Kathrein at 844-916-0895. Additionally, individuals possessing non-public information about Primo Brands are encouraged to consider their options as whistleblowers in the ongoing investigation, noting the SEC Whistleblower program could afford them certain financial protections and rewards.
Hagens Berman emphasizes its mission in holding corporations accountable for their actions and has successfully secured over $2.9 billion for clients in similar cases of negligence and misconduct. As this particular situation continues to develop, the firm remains a critical source of guidance and support for affected investors.